Maybelline Brow Drama® Shaping Chalk™ Powder
5 varieties available

Maybelline Brow Drama® Shaping Chalk™ Powder


3.5 out of 5 stars
  • 5 Stars29%
  • 4 Stars28%
  • 3 Stars22%
  • 2 Stars12%
  • 1 Star8%


Introducing our first ever brow powder! The soft powder texture and thick-to-thin applicator make achieving boldly filled brows easy. Brow Drama® Shaping Chalk™ Eyebrow Powder delivers boldly filled brows with soft edges for an impactful makeup look. Long-lasting, all-day wear. Bring on boldly filled, softly-shaped brows with Maybelline’s first ever brow powder. The loose powder formula fills in smooth color, while the thick-to-thin brush applicator creates instant definition. Flawlessly shaped brows are made easy.

How To Use/Apply:

Step 1. Begin to fill with flat side of brush at the brow anchor.
Step 2. Twist tip of brush to define tail end of the brow.
Step 3. Repeat as needed to build intensity.



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Top Questions See all 113 Q&A

  • Is it water proof? & does it give out a natural look?3 Answers
  • Does this compare to WunderBrow? It looks similar.1 Answers
  • How does this show up on deep skin tones ??2 Answers
Maybelline Brow Drama® Shaping Chalk™ Powder
Maybelline Brow Drama® Shaping Chalk™ Powder
Reviews (2464)
Q&A (42)
Media (278)
  • "I received my voxbox today with this awesome product! The product was too dark for my eye brows but made them look SO GOOD. I've always struggled with making my eye brows look good but this was so easy to apply! I'm going to the store first thing in the AM to try to see if I can find a lighter color :-)" in 501 reviews
Julia N.
Stratford, CT
74 reviews
Beauty Junkie Expert Level 4
Review for: Deep Brown more...
The color selection is awesome and the level of pigmentation is very impressive but I find it hard to apply without having some of the powder land on different places of my face. I would recommend this to anyone that is looking for a loose powder eyebrow product
Molly C.
53 reviews
Beauty Junkie Expert Level 1
Review for: Medium Brown more...
I had my ups and downs with this product, the pigment is great, and it is a really great idea for a product, the only problem is controlling the wand. I kept messing up and had to quickly wipe off! You definitely would need to use this before apply foundation.
Jillian M.
Arlington, MA
107 reviews
Review for: Blonde more...
When I first heard of this product by Maybelline I was very excited at the thought of an easy to use brow product. I am constantly on the go and need beauty products I can rely on for my time-savvy morning routine before the daily hustle and bustle. Unfortunately, this is not that product. I will say I do love other brow products by this brand, but this one was a dud in my book. The first thing I noticed was the packaging. This type of product packaging requires you to lift out the sponge applicator, with product in order to apply. Once you do so there is immediately a burst of colored product that flies out everywhere, and did stain my clothing. The next thing I noticed, is that even if you tap off as much excess product as you can off of the covered brow wand, you will still have WAY too much product to use directly on your face. I gave the applicator sponge a go however, and and found that there was virtually no control with such an applicator as this, and left my brows almost cartoon-like and colored on. So why the 2 stars? Well, after filling in one eyebrow, and looking like a graphic novel character I did notice that the color was at least a very good match for my hair color. I also did like how soft and finely milled the product was. Really the issue with this product is the packaging and brow wand. I found this out by taking some of the loose product and spilling some out into a compact, then going in with one of my brow tapers long brushes I filled each brow in how I prefer to. This was much for successful and I felt that I actually enjoyed the formula of the product itself. Perhaps this would be a more successful product in my book if they simply sold it in a vile as loose brow powder.
Karolyn M.
Orlando, FL
84 reviews
Beauty Junkie Expert Level 2
Review for: Soft Brown, Medium Brown more...
I think this product is more for someone who has a great brow shape and just need to fill in the sparse spots and make it look more bold it’s easy to use. The packaging is ok the bottle feels like there nothing in there. But I would recommend for people as I stated above.
Britt M.
471 reviews
Beauty Junkie Expert Level 4
Did not like this! The applicator I believe is the biggest downfall, but applying this according to the instructions and using a light touch still left me with blocky looking brows. Couldn’t brush this stuff out for a more natural look either.
Kiersten M.
28 reviews
Beauty Junkie Expert Level 1
Review for: Blonde more...
This product is amazing! It last up to 2 days, like advertised. It only takes two minutes to set, and really is waterproof! I use it all the time, it’s really easy and convenient. Definitely affordable, and would refer it to friends!
Riley W.
Fort Worth, TX
146 reviews
Beauty Junkie Expert Level 4
Review for: Soft Brown, Other more...
I received this product free from Maybelline for testing and reviewing purposes. My opinions are my own! This chalk is perfect for those of you that like a subtle, soft sort of look. I tried this out and I liked the soft look of it, but the downside was that there was a TON of fallout and it got all over my cheeks - so you have to be careful with how much you apply. Try to err on the side of a little goes a long way, and try to build as you continue your application. I think that this while this product gives a sort of volume, it lacks definition, so to achieve the sculpted brows affect, you'd have to look in another direction. I would recommend the pencil with the spoolie at the end, also by Maybelline! Be careful when picking shades, because while you may be one shade in the Brow Chalk, you'll probably be a different shade in the pencil. I got the shade 'Deep Brown' for both products and I noticed that the Brow Chalk was significantly lighter and did give a different tone to my brows. Swatched is the Brow Chalk on the top, the Brow Pencil on the bottom. On the brows, the Brow Chalk can be seen on the viewer's right and the Pencil on the viewer's left. 
Courtney H.
192 reviews
Beauty Junkie Expert Level 5
Review for: Medium Brown more...
*I received this product free from Influenster*

I'm so indifferent about this product. It's super pigmented and goes on beautifully. (With a different brush) The color is not to warm tone and perfect for brows. You also get a lot of product because a little goes such a long way.

That being said..
The applicator is absolutely awful. If you have thin eyebrows you will not be able to use this. I have very thick eyebrows and it's even hard for me to get an acceptable brow even for a natural look. That being said, this is not supposed to and it never claims to give you a defined brow. It says that it will give you a soft edge brow but it just looks messy. It is also incredibly easy to smudge. It's very powdery and the slightest touch will smudge it. You can lock it in with a gel and it will not budge but I feel like a product like this is geared towards people who want a one and done application in my opinion. I'm not sure if I got the wrong color or it's just how the product is but when I use the applicator given I have very boxy cartoon brows.

If you are looking for a very pigmented brow powder and don't mind doing a few extra steps then this will be for you. If you are someone with thin brows, likes a subtle brow, or a defined brow I would say skip out on this product!

Personally I do not think I will ever repurchase this. I think there are better product out there and I would prefer an angled brush and pressed powder or just a gel on my "natural" days. Unfortunately I would be lying if I said that I liked this product. Just an honest review from me. Remember, all products work differently for different people and this could 100% work for someone else.. it's all about preference!
Amy J.
Salt Lake Cty, UT
225 reviews
Beauty Junkie Expert Level 3
This powder applicator allows you to get really nice coverage and fill in your brows easily. The packaging and applicator wand work really well and allow you to be very precise. The powder does not really stay put very long though.
Andrea O.
Miami, FL
320 reviews
Beauty Junkie Expert Level 4
Review for: Deep Brown more...
I received this product for testing purposes, but the review is completely based on my opinion. I usually take my time to do the review because I like to try the product on different occasions and so check that it really works .. The packaging is quite handy as it does not take up much space and is ideal for traveling. However, I would prefer another "applicator" option as I am a mess with these applicators.
How to use?
1). Begin to fill with flat side of brush at the brow anchor.
2). Twist tip of brush to define tail end of the brow.
3). Repeat as needed to build intensity.
The powder is super pigmented and a great consistency, it fades very well and did not feel dusty (love it).Taking into account that I spend all day in the street, I can say that its duration was my favorite part since the product remained intact all day.
#MNYBROWS #Contest
Kristen N.
Cheektowaga, NY
285 reviews
Beauty Junkie Expert Level 4
How easy is it to use?
Zoe G.
Winter Springs
37 reviews
Beauty Junkie Expert Level 1
Does the brow chalk make your eyebrows look chalky? Or does it go on as a smooth consistency?
Michelle V.
168 reviews
Beauty Junkie Expert Level 2
Just got Maybelline Brow Drama® Shaping Chalk™ Powder at Walmart for $8.94 ... anxious to try it.. have seen it works for some people... anyone that has try it over here?
Jenny R.
Mission, TX
129 reviews
Beauty Junkie Expert Level 3
Is it water proof? & does it give out a natural look?
Isabel R.
St Petersburg, FL
651 reviews
Does the applicator work well???

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