They are super pigmented and stay put all day-- but I also use primer with them so that could be the difference. You can customize palettes to get a more natural look. Also, I love that there is a 100% guarantee if you are not satisfied. You DO have to have a consultant to order from (look at www. marykay.com/Alyson and I can help you/ send samples or help you find a local consultant so you can try before you buy).