I've been trying to find a good concealer that won't crease or dry out my eyes, and this is by far the best and my favorite! It's super moisturizing and soft and creamy. I find it dries down pretty quickly and doesn't smudge off throughout the day like other concealers have done. I also found it works really well on acne too. My only problem is the squeeze tube; I always get too much product because I'm terrible at estimating how much I need.