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L'Oréal Paris Voluminous® Lash Paradise Washable Mascara
3 varieties available

L'Oréal Paris Voluminous® Lash Paradise Washable Mascara

BY L'ORÉAL PARIS #6 in Mascara

4.5 out of 5 stars
  • 5 Stars71%
  • 4 Stars19%
  • 3 Stars7%
  • 2 Stars3%
  • 1 Star1%
4.56 / 5 based on 4,731 Reviews


Voluptuous Volume. Intense Length. Full Lash Fringe, Feathery Soft.

Take your lashes to paradise with voluptuous volume & intense length. Soft wavy bristle brush holds the maximum amount of formula. 200+ bristles catch every lash for a dramatic volumizing effect. Silky smooth formula glides on evenly and easily. This volumizing and lengthening mascara delivers a full lash fringe that’s feathery soft. No flaking. No smudging. No clumping. Women agreed: 91%* saw intense & volumized lashes and 87% saw more beautiful lashes. +98% lengthening effect.


  • Ethylene
  • Acrylic Acid Copolymer
  • Styrene
  • Acrylates
  • Ammonium Methacrylate Copolymer
  • Cera Alba
  • Beeswax
  • Cire Dabeille
  • Synthetic Beeswax
  • Bis-diglyceryl Polyacyladipate-2
  • Polybutene
  • Cetyl Alcohol
  • Steareth-20
  • Glyceryl Dibehenate
  • Steareth-2
  • Phenoxyethanol
  • Hydroxyethylcellulose
  • Acacia Senegal Gum
  • Tribehenin
  • Caprylyl Glycol
  • Glyceryl Behenate
  • Sodium Dehydroacetate
  • Hydrogenated Jojoba Oil
  • Hydrogenated Palm Oil
  • Disodium Edta
  • Butylene Glycol
  • Sodium Laureth Sulfate
  • Silica
  • Tetrasodium Edta
  • Potassium Sorbate
  • BHT 

May Contain:

  • CI 77491, CI 77492, CI 77499 Iron Oxides
  • CI 77007 Ultramarines
see more...

Top Questions See all 974 Q&A

  • Whats your go to mascara? Mine is L'Oréal Paris Voluminou...8 Answers
  • What does everyone think? Love it or leave it?7 Answers
  • Can't wait to try these new products I bought last night....1 Answers
L'Oréal Paris Voluminous® Lash Paradise Washable Mascara
L'Oréal Paris Voluminous® Lash Paradise Washable Mascara
Reviews (4731)
Q&A (212)
Media (483)
  • "I'm very picky when it comes to mascara but I was amazed to see how well this one worked. It wasn't too watery or thick and went on very smoothly making my lashes look a lot thicker and longer. One coat is all you need and if you do more then that it will clump and look spidery. It looked as though I had falsies on which I loved so if your going for that look this is perfect." in 731 reviews
  • "AMAZING. I have not stopped using my better than sex mascara since I got it a few years ago, and to be honest, I am a little bit of a high end make up snob, so I don't make too many trips to the drugstore. This mascara out performs my Benefit Roller Lash and my Too Faced Better Than Sex (never thought I would say that). The packaging is super similar to the Better Than Sex, but is less heavy. The brush is also very reminiscent of the Better Than Sex brush as it is large with dense bristles, but it is a drier formula than the Better Than Sex, which I prefer, since it does not rub off on my eye lids throughout the day. I also find that it lengthens much better than the Better Than Sex, and has a slightly better staying power. I am SO impressed with this product and I definitely recommend it to everyone! My new favorite. 

    " in 240 reviews
  • "This is the most beautiful drugstore mascara I've ever used! The formula is so easy to apply, the brush makes lashes look fantastic, and the non-waterproof version is extremely resilient -no smudging!" in 208 reviews
Val x.
Houston, TX
27 reviews
Beauty Junkie Expert Level 2
Review for: Blackest Black more...
OK, I’m a mascara snob. I don’t have one go-to mascara because I am afraid of commitment (line is to the left, gentlemen), and I won't bat an eyelash at one that isn’t over $20. I couldn’t tell you why. I’m sure there are some great mascaras that wear jeans and T-shirts and cost under $10. But I really, really like my eyelashes. They’re already pretty dark and long and have a nice natural curl, so I want to spoil them like a favorite child. If you have a good feature, you want to splurge and really play it up, right?I also happen to be super picky about my mascara. I hate plastic fiber wands because they hurt my eyelashes and I tend to poke myself in the eye with them, which adds like 10 minutes of blindness and stinging tears to my makeup regimen. The formula can’t be too thick or clumpy, but it can’t be too thin, either — I like high-drama lashes, even during the day. So it needs to hit that sweet spot in between the two. Lastly, the formula really needs to glide on like velvet. I shouldn’t have to try so hard to transfer mascara to lash.L’Oréal Paris Lash Voluminous Paradise is the kind of mascara that I would never have found on my own, because I don’t spend a ton of time (or any time) looking for mascara (or any makeup) at the drugstore. And if you're going for a steal with promise, you want Maybelline New York Great Lash, or so I've been told. But this mascara truly deserves the same fanfare. The packaging is really sweet and delicate — a long, straight, simple tube in matte rose gold. Hello, vanity-topper. A pretty tube does not a great mascara make, of course, but this really did surprise me.
Jennifer V.
Union City
104 reviews
Beauty Junkie Expert Level 2
Review for: Blackest Black more...
I know everyone compares this product to the top face better than sex, which is true, they have similar packaging and the brush basically looks the same. So I decided to compare both of these products, I used each mascara on different eyes, and it’s so similar! I actually prefer The paradise because it’s so much cheaper and makes my lashes look longer which I love having my eyelashes look long. I will insert pictures of the lash paradise (the one that’s circled in red) on one of my eyes and the too face better than sex on the other eye. See for yourself, but I honestly feel like they both give the same pay off they’re really great products. I sometimes feel like too face mascara can dry really quick, which is why I choose lash paradise. L'Oréal Paris Voluminous® Lash Paradise Washable MascaraToo Faced Better Than Sex Mascara
Allyson G.
83 reviews
Beauty Junkie Expert Level 2
Review for: Blackest Black more...
I'm not quite sure how I feel about this product. I picked it up at Ulta on a whim because I was curious; even though I already have a holy grail mascara, it's not much for volume. A friend of mine owns both this one and the Too Faced Better Than Sex and claims they are basically the same; having seen both mascaras on her, I can agree they are pretty stinking similar. But she was blessed genetically with very thick, long lashes, while mine are long but not as full. On me, this mascara did not perform like anything really special. It's a little bit of a drier formula than I'm used to in a mascara, but by this point in my life I've come to realize that what makes a mascara different is its wand. This wand does resemble the TF one quite a bit, so check off that box. After two coats, I thought my lashes looked nice (I don't curl them, by the way), had a little more volume perhaps, but nothing particularly special. My current obsession is the Makeup Forever Smoky Extravagant mascara (now there's a wand that stands out!) and this definitely did not beat alone. However, today I tried doing one coat of MUFE (for the lengthening effect) and then one coat of Lash Paradise (for the volumizing effect) and I'm *obsessed* with the results. I know most people won't be this crazy and layer two different mascaras, so my verdict for the Lash Paradise is just kind of a "meh." It's certainly not bad for the price, but it's also nothing spectacular like I was expecting.
Allison W.
Forked River
3 reviews
Review for: Blackest Black more...
Every single time a new mascara launches, whether drugstore brands or premium make up brands, there's always a lot of hype; "This is the Holy Grail of mascaras" or " The longest, thickest lashes of your life"
I love mascara and I will never leave the house without it. I started seeing ads online, on TV, and in magazines touting the amazing results of L'Oréal's Lash Paradise mascara. Of course, I blew it off as another option for mascara. Holy smokes was I so wrong! This mascara is incredible. I have long lashes to begin with, and after using this mascara, I literally look like I am wearing lash extensions! I am not exaggerating one bit. It goes on smooth with no clumps. I use two coats of the blackest black color. I actually have gotten stopped while out shopping because a woman wanted to compliment my eyelashes and ask where or if I was wearing false lashes or extensions. This mascara is the first time all of the hype about it was real! The price is great, so there is no excuse to not try it! Trust me, you will not be disappointed!
Teodora D.
269 reviews
Beauty Junkie Expert Level 4
Review for: Blackest Black more...
I can’t say enough about this mascara.
I used to use Maybelline Lash Sensational Mascara Holiday Ornament which is a great one as well but I recently switched to this one. What makes the biggest difference is tha wand. It is smaller and so easy to apply. The hourglass shape makes it perfect for applying mascara on my tiny bottom lashes.
The L'Oréal Paris Voluminous® Lash Paradise Washable Mascara gives me long lasting lash look. It gives my lashes volume and no clumping. It gives similar results to the MARC JACOBS BEAUTY Velvet Noir Major Volume Mascara.

I am so impressed that a affordable mascara can work so well as this one does. The wand is so great!!!!

I decided to purchase the washable one because waterproof mascara is generally harder to remove and every time I take off waterproof mascara I end up loosing some of my lashes.

Overall, great product - very affordable and super easy to apply. I definitely recommend it to people trying to get an amazing eyelash look with a affordable product!

I bought mine from Walmart.
Hannah M.
57 reviews
Beauty Junkie Expert Level 3
Review for: Blackest Black more...
I'm someone who hates spending money on high-end mascara when there's so many great ones at the drugstore. However, I've tried Better Than Sex, and I'd have to say the Too Faced mascara is better (although, I'm not a huge fan of either).

So many people rave about Lash Paradise's ability to give volume and length, but it really only gives me volume, and even that is clumpy. The formula flakes on me and transfers to my undereye area by the four-to-five hour mark, as well (to be fair, the Too Faced one does, too), and my lashes end up a little droopy by the end of the day.  On mascaras I really like, I don't have any problem with transfer. That's what I'm all about.

I'm not a huge fan of Better Than Sex, but I believe BTS still has my lashes looking at least a tad bit alive by the end of the day.

I'm not saying it's a terrible mascara, and I used it up until it went bad. I'm just saying it's not my favorite, and I don't think it's as good as the hype it's getting. I'll still to other L'Oreal mascaras or my ride-or-die Maybellines. 
Mariah M.
Clinton Twp, MI
5 reviews
Review for: Blackest Black more...
After hearing so much hype on this mascara I decided to try it. I usually only stick with mascara I have used before so I was new to L'Oreal products. I have long, thick, and semi-curled lashes. I usually curl my lashes with a lash curler before I apply mascara. I curled my lashes and applies one coast of Lash Paradise and I totally understood why everyone has been raving about it! It thickens lashes without weighing them down, the formula goes on wet and drys fairly quickly, and it holds the desired shape of my lashes all day. I usually apply 1-2 coats. I have found that taking off the mascara is a little difficult though. I use a micellar water and it takes about 3 minutes for my lashes to be completely clean. Also, by the end of the day my lashes are ready for the products to be off and breathe a little. Overall, great product and glad I bought it. I'll be using it everyday!  L'Oréal Paris Voluminous® Lash Paradise Washable Mascara  
Raphaela G.
Marlboro, NJ
63 reviews
Beauty Junkie Expert Level 2
Review for: Blackest Black more...
This is without a doubt the best drugstore mascara I have ever used. I have tiny, barely there black lashes that are pretty much straight. It’s a struggle with mascara pretty much every day, whether I spend $7 or $25. This mascara built them up so much to the point where they were visible , long and voluminous. I have never had that happen before with mascara alone. Once it’s on and dried, I curl my lashes and they just stand up beautifully all day. Not to mention the packaging is absolutely beautiful and expensive looking (similar to the better than sex mascara).

What I dislike about this is that it dries up SO fast. I mean within 2 weeks it’s getting thick and clumpy. My remedy for this is a couple of drops of contact lens solution inside the tube. This prolongs the consistency of the mascara for another 2 or 3 weeks. However, for the price I honestly don’t mind buying a new one every 3 weeks if I have to.
hannah w.
Ann Arbor
2 reviews
Review for: Blackest Black more...
This is a high-quality mascara, perfect as a dupe for Too Faced's Better Than Sex. This mascara thickens and lengthens the lashes beautifully. I own the waterproof version, which can be both a pro and a con. The pro: this mascara stays put no matter what you are doing. I've gone swimming and had it last through the rest of the day and into the night with minimal smudging. The con: it is EXTREMELY difficult to remove this product, sometimes taking up to 3 days for it to come completely off, even with multiple attempts using makeup remover, warm water, and microfiber cloths. Overall a great product, but for those who don't like spending time carefully taking makeup off, this may be an issue.
Cyana O.
3 reviews
Review for: Blackest Black more...
I have been using this mascara for about 3 months now and it does meet my Lash needs. I've tried other pricier and drugstore mascaras, but I would always search for another one because I couldn't find one to meet ALL my needs, but this one does that!
I have been blessed with lashes that are a pretty good length, so I need a mascara that can add more volume and keep my lashes reaching for the sky all day long. I also need a mascara that doesn't smudge, being that my job requires me to work in heat and I get covered in sweat. I feel like this mascara fulfills those needs completely without getting clumpy, which allows my lashes to have a more natural look, which I like. However, when I'm heading out for the night, I find that this mascara is very buildable(don't know if this is a word lol) and I can work it up into a more dramatic eye.
The only complaint I have is that it won't completely come off with face wash alone. I do use an eye make up remover balm to get this off.
I definitely recommend this mascara!! 🌺🌺🌺🌺
Jocelyn L.
Phoenix, AZ
23 reviews
Beauty Junkie Expert Level 1
Kennedy T.
Doncaster, England
18 reviews
Beauty Junkie Expert Level 1
Is it a clumpy mascara ?
Alexa W.
50 reviews
Beauty Junkie Expert Level 1
Does this mascara really volumize and lengthen your lashes without clumping? I've seen a lot of YouTubers rave about it but I wanted to know firsthand from regular consumers.
Yasmine F.
130 reviews
Is this a good dupe in place of the Too Faced Better Than Sex Mascara ?
Zain M.
121 reviews
Beauty Junkie Expert Level 2
On a scale from 1-10, how well does the L'oreal Lash Paradise mascara work for you?😊 L'Oréal Paris Voluminous® Lash Paradise Washable Mascara

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L'Oréal Paris Voluminous® Lash Paradise Washable Mascara
L'Oréal Paris
L'Oréal Paris Voluminous® Lash Paradise Washable Mascara