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L'Oréal Paris Brow Stylist® Plumper


4.5 out of 5 stars
  • 5 Stars66%
  • 4 Stars25%
  • 3 Stars7%
  • 2 Stars2%
  • 1 Star0%
4.55 / 5 based on 424 Reviews


Fiber-infused gel formula enhances brows. Fills in hair for even texture. Adds a natural-looking tint.

The Art of Brow made easy. In one stroke, subtle brows go more intense. Tint, plump and set with the precision mini-brush. The fiber-infused brow gel adheres to even the finest hairs, leaving them fuller and more defined. Also available in Transparent shade.  

Transparent Plumper Ingredients:

Aqua / Water / EAU, Alcohol Denat, Glycerin, Hydroxyethylcellulose, Phenoxyethanol, Panthenol, Polysorbate 21, Madecassoside, Acrylamide/Sodium Acryloyldimethyltaurate Copolymer, Methylparaben, Octyldodecanol, Isohexadecane, Sodium Hyaluronate, Polyester-5, Arginine, Serine, Citric Acid, Glutamic Acid, Polysorbate 80, Sodium Hydroxide, 2-oleamido-1,3-octadecanediol

Light To Medium Shade And Medium To Dark Shade Ingredients:

Aqua / Water / EAU, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Alcohol Denat., Butylene Glycol, Acrylamide/Sodium Acryloyldimethyltaurate Copolymer, Propylene Glycol, Phenoxyethanol, Caprylyl Glycol, Isohexadecane, Ammonium Polyacryldimethyltauramide / Ammonium Polyacryloyldimethyl Taurate, Rayon, Nylon-12, Steareth-20, Polysorbate 80, Sodium Laureth Sulfate, Sodium Dehydroacetate, Disodium Edta, Panthenol, Tetrasodium Edta, Potassium Sorbate, Silica

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Top Questions See all 77 Q&A

L'Oréal Paris Brow Stylist® Plumper
L'Oréal Paris Brow Stylist® Plumper
Reviews (424)
Q&A (29)
Media (58)
  • "Hello I LOVE this product. The actual formula is perfect and totally darkens/thickens the brow hairs. The wand is also amazing since its small and long. Perfect for precision and accurately accentuating the brows. I am completely in love with this." in 33 reviews
  • "nice brow gel as it separates the hairs and heaters the shape without ruining any current makeup" in 26 reviews
  • "I'm always looking for products that will help my brows stay on fleek, and I've found that, although pencils do a good job of filling in the sparse areas of my brows, I still struggle to keep all the hairs in place. Dilemma solved! This brow gel comes in two shades, as well as a clear version. I picked up the light to medium shade, which is one of the lighter eyebrow gels that I've been able to find. I will say that some people might prefer to get the clear and simply apply it over a brow pencil, depending on how much coverage you need/what color your brows are." in 19 reviews
  • "Love this! I have thicker eyebrows so I don't need much help, but this fills any gaps that I do have and makes my brows look that much fuller! It also holds my brows in place all day. Definitely recommend this!" in 13 reviews
Lauren I.
Ceres, CA
69 reviews
Beauty Junkie Expert Level 3
This is my go to brow product when I am running out the door in the morning and want just a natural brow to stay. (which is pretty much every day.  I am not a morning person) Seriously amazing and I love drug store products. The reason I am giving it 3 stars is because about a month ago my sister and I went to my local CVS and she was like what brow gel do you recommend for my graduation. I suggested this one. When we grabbed it I noticed the packaging to be different and was like hmm this is weird but lets try it any way. while the product feels the exact same when I borrowed it at her house I hated the applicator. It applied way too much and the spooly is just not my favorite. IDK if this is a new change but I do not like it. I miss the old one.
Alie H.
68 reviews
Beauty Junkie Expert Level 1
This was my only brow product for many years and I still love it, though I've branched out into trying other forms like pomades, etc. This mascara is easy to use and applies nicely when it's new; toward the end of the tube it does start to get thick and somewhat clumpy which can make application much more difficult, but this does a good job overall of giving a fairly realistic look to my very-sparse brows. It's not the longest-lasting, which is one reason I'm trying other products, and it can rub or be sweat off, although it doesn't smear in the process so that's at least good! Lol  I will likely keep using this for quick-makeup days as I'm used to using it so application is fast for me . 
Stephanie T.
40 reviews
Beauty Junkie Expert Level 1
I use this brow plumper every time after filling my eyebrows in. It applies really evenly and looks natural on my eyebrows since the gel itself is a clear color. The plumper really helps shape my eyebrows as I want and keeps the hairs in place throughout the day. It's a really convenient product for someone who has thick eyebrows like myself. It's really affordable too compared to other brands so I would recommend this product for sure. 
Ashley S.
112 reviews
Beauty Junkie Expert Level 2
This was my ride or die brow gel, but I'm pretty sure L'Oréal has replaced it with their new skinny wand version, which I also love. This was a good dupe for Benefit's GimmeBrow product with its tiny little brush and volumizing fibers. This was the clear winner of the two for me though, simply because of the drugstore price. I used this on every bridal makeup job I had last summer and it looked beautiful of everyone
Emily S.
Fairfield, CT
331 reviews
Beauty Junkie Expert Level 4
This is literally the best brow gel on the market in my opinion!  I found this product after Benefit discontinued Gimme Brow and the medium/dark shade is the perfect neutral, medium-dark brown.  It adds color and fills in my brows without overdoing it.  My only complaint is that this product seems to no longer be sold in stores and you have to order it online.  I usually buy mine off Amazon.
Elizabeth H.
Sioux Falls, SD
348 reviews
Beauty Junkie Expert Level 4
This was honestly my first clear brow gel that I had tried. I normally use a brow mascara. This just didn’t do anything for me. I was expecting it to keep my hairs in place after filling in with a pencil and it didn’t do that at all so it was kind of pointless.
Jennifer A.
109 reviews
Beauty Junkie Expert Level 3
I bought this as a cheaper alternative to Benefit's Gimme Brow, and in that respect it does it's job. It has the same triangular shape, although it is a bit larger. The fibers are a bit more sparse, which wasn't a plus for more me, since need all the help I can get. The color 380 Medium to Dark is nice and cool without being too ashy. But the big issue for me was that there was an ingredient in this that reacted with my skin and clogged the skin under my brows, which never happens. I watch Tarababyz on Youtube, and the same thing happened to her; she recommended the Ulta brand Brow Tint, and I agree, that one is great - and has more fibers!
Mari C.
168 reviews
Beauty Junkie Expert Level 2
L'Oréal Paris Brow Stylist® Plumper I like to use this product everyday for a natural and fast look. It doesn’t cover areas where I don’t have hair so must use a pencil to fill those areas in but if am in a rush I will just apply it and it will make my eyebrows stay in place and look decent
Taylor B.
Lexington , KY
80 reviews
Beauty Junkie Expert Level 2
I love this brow plumper! I have mine in the shade medium-dark brown( I believe that is what is is called) and I love it! I can wear this with no other brown products and it makes them look filled in and in place or I can put this on after a brow pencil and it looks just as good! It has a nice small brush so it doesn’t get all over your eye and is very easy to use. I find that the product lasts for a good amount of time and it also doesn’t make your brows feel crunchy which I love! I highly recommend this and it is also affordable!
Sarae T.
Lawton, OK
72 reviews
Beauty Junkie Expert Level 1
I have eyebrow hairs but you can hardly see them so when I use this plumper I get the looks of fuller eyebrows. It also sets my eyebrows in place after applying my eyebrow pencil and powder. I recommend to anyone who has the same type of brows.
Tara T.
132 reviews
Can you wear this on its own or do you still use a brow pencil before using this?
Kourtney A.
Minford, OH
73 reviews
Is this comparable to the Benefit Gimme Brow?
Shenoa L.
Calgary, AB
17 reviews
Would this shade work well for auburn hair?
Danielle B.
62 reviews
My eyebrows are dark brown, would this color work or should I get the medium to dark?
Mia M.
Malvern, PA
19 reviews
Does this last all day? I rarely get to reapply makeup but have noticed just pencil alone doesn't really keep my brows in check.

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L'Oréal Paris Brow Stylist® Plumper
L'Oréal Paris
L'Oréal Paris Brow Stylist® Plumper