This is the beer you drink if you like sweeter liquors and fruitier cocktails. It isn't bad. Not too heavy, very berry flavor and smell, and is fairly sweet. If you really love beer you may find this just okay, but a lot of my friends who are put off by the "beer taste" really really like it. It's really good to bring to a bbq with a mixed crowd. I probably wouldn't buy for myself again soon, but it is one to try.