I love these variety pack k-cups because they offer a selection of many different flavors. There aren't too many of each kind, so you get a few opportunities to try each flavor and decide which ones you like and which ones you dislike. I think this is a lot better than buying a whole pack of one kind because not only can it get boring, you might not even like it to begin with! Buying a variety pack like this, you don't have to drink the same flavor every day, and you can try kinds that you've never had before! I like getting the variety packs and then selecting a few kinds that I love to purchase in bulk packs. The Keurig has seriously changed my life for the better and these k-cups rock!