I love Green Mountain and am stoked they have put out an organic line. I received a sample of this to try since it's one of their new products and while I typically like light roast coffees, this medium roast is really nice. For those unsure of what "Peru Cajamarca" even means, the description on the packaging says "notes of caramel and green apple, a cocoa finish." Don't let this deter you from trying as all the tones are extremely subtle and you are left with a nice, smooth straight forward coffee. I am now switching from my breakfast blend to this one. Definitely recommend and what's even better is even though it's organic, it's still in the same price point as their regular.