Boasting a highly pigmented formula Kardashian Beauty Eyeliner will give your eyes an intense and dramatic look. Gliding on smoothly and effortlessly the gel formula won't smudge giving you long-lasting definition that stays in place around the clock. Perfect for creating both day and evening looks this easy-to-apply eyeliner would make a great addition to your makeup collection. - L.M. Directions for Use: Pull your eyelid taut and line your upper lash line starting at the inner corner and moving outwards.