What an underappreciated gem of a drugstore brand! I go back for two products: their modern matte lipstick and their mascara. The lipstick is smooth and vibrant and doesn't dry out my lips. The mascara is amazing! It makes my eyelashes two or three times thicker and longer and it doesn't flake or smear! I am in love with this brand.
Jordana is one of my favorite cheap makeup brands. They're cheap money-wise, but definitely not in terms of quality. They make my favorite nail polishes of all time, and they have a huge range of colors. I would totally buy their products again.
I have had very good experience with their eyeliners and some of their lipsticks. I know people who like their powders so I would recommend it, but keeping in mind that it's so affordable it would be unfair to compare it to luxury products regarding its quality.
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