John Frieda® Sheer Blonde Highlight Activating Enhancing Shampoo for Lighter Shades


4.3 out of 5 stars
  • 5 Stars56%
  • 4 Stars29%
  • 3 Stars10%
  • 2 Stars3%
  • 1 Star2%
4.33 / 5 based on 270 Reviews


Purifies blonde strands to bring out glistening highlights; Perfects golden blonde tones. For darker shades of natural, color-treated or highlighted blonde hair. Light has the power to maximize the unique qualities of every shade. Blonde hair is beautifull

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John Frieda® Sheer Blonde Highlight Activating Enhancing Shampoo for Lighter Shades
John Frieda® Sheer Blonde Highlight Activating Enhancing Shampoo for Lighter Shades
Reviews (270)
Q&A (6)
Media (11)
Jaimee M.
Mooers, NY
310 reviews
Beauty Junkie Expert Level 4
I'm kinda iffy if I should review this or not. I purchased this at my local kinneys. I had heard so many Aweosme things about this product and was also told that it was kinda pricey. I was so happy when I got a decent size bottle for like 6 bucks. But when I used it and contuined to use it until I finsihed the bottle I was so dissapointed. I'm thinking I might of got a knock off or an old bottle. Most shampoos ive used for blondes are purple. This was clear with a tint of white. It was also so watery that it was so hard to get it on my hair without it running all off my hand before I got it in my hair. It did nothing to help with my blinde highlights. And it made my hair feel so corse. It had no smell at all. I was so bummed but after hearing such great things about it again im thinking of finding a new place to purchase it.
Rachel D.
New Lenox, IL
86 reviews
Beauty Junkie Expert Level 2
So I ended up buying this conditioner and also the shampoo because they were both marked down super on sale, they were both like $4 each for some reason. anyways I kind of figured since they were so cheap, that they weren't that good... but I actually ended up falling in love with them. I have never found a conditioner that makes my hair feel and look so soft. as far as the lightning of the blonde tones, I can't really tell too much just because my blonde highlights are little darker. but the conditioner itself really is amazing I will definitely be trying more John Frieda products for my hair
C.E. N.
Ville Platte, LA
28 reviews
Beauty Junkie Expert Level 1
I love John Frieda products. I am a natural blonde So I like to bring out the natural highlights I have in my hair without having do dye it or do streaking, or highlights at a salon. The John Frieda Blonde shampoo was great for my hair. It really does help bring out the natural blonde highlights. It is also a nice soft shampoo that does not dry out your hair or make it all frizzy. Only a small amount is needed as it is rather concentrated so the bottle lasts you a long time. The conditioner for highlights is also a great addition to the shampoo as you get better results when you combine the two. People with short, long, straight, or curly hair can use this shampoo. Also, it would be fine for oily, dry or normal hair. It also has a nice smell to it that is not too strong and powerful. I would recommend this shampoo and will definitely be buying it again for myself.
Kimberly J.
Spring Hill, FL
265 reviews
Beauty Junkie Expert Level 4
I’ve used John Frieda Sheer Blonde Highlight Activator Daily Shampoo off and on, for over 10 years, with their conditioner, and I love it! It keeps your Blonde highlights from turning brassy, and for people like me, who live in places where the water is harsh and tends to leave your hair straw like, dull, and turns your platinum highlights into gold, than this product is a must! You can use it everyday and it’ll correct any brassiness and if you’ve just gotten your platinum highlights this product will help prevent brassiness... And let’s face it, everything made by John Frieda is AMAZING!!!!
Miranda O.
110 reviews
Beauty Junkie Expert Level 2
I really like this shampoo! I have dirty blonde hair with tones of red in it, so after a while, it starts to get almost an orangey tone. This shampoo keeps my hair looking like I just got it done! Its also very hydrating and keeps my hair very clean
Katie D.
Durand , MI
35 reviews
Beauty Junkie Expert Level 1
This shampoo is a little more on the pricey side. But let me tell you, IT IS WORTH IT! It smells so good and if you get the set with the conditioner with it, it makes your hair super soft and smell amazing while keeping your blonde color fresh and up to date
Hailey L.
496 reviews
It smells really nice and keeps my hair feeling great! I love using this brand every single day and it never dries out my hair. It lathers really well and leaves your head feeling good. I would buy this again.
Darby M.
117 reviews
Beauty Junkie Expert Level 2
All in all this shampoo was average in my opinion. It smelled nice, but I didn't notice any significant benefits on my hair. I didn't feel that it brought out the blonde in my hair more than any other shampoo would. It also had a tendency to make my hair feel sort of stringy. Not sure I would buy it again, but it could work for others out there!
Paige C.
102 reviews
Beauty Junkie Expert Level 2
I used to swear by this shampoo as well as the conditioner. I would use it in the summer and it would keep my blonde hair's natural highlights bright and shiny. However using it through the winter I do not get the same effect. Possibly he sub was helping it along? Still a nice shampoo and will continue to use because it gets my hair clean
Vidhi G.
Philadelphia, PA
37 reviews
Beauty Junkie Expert Level 3
I picked it up from Walgreen in hopes of making my brassy hair lighter for the summer months. I am amazed, it worked great. I have dark brown hair and it not only toned it but also made my highlights look natural after few applications!! I would definitely recommend it but it was a little bit on the pricey side.
Kathryn C.
1750 reviews
Is this the best shampoo to use when you have blonde hi lights?
Evelyn A.
Medley, FL
41 reviews
How often whatch results?
Amy T.
Springfield, VA
72 reviews
Will this keep brass out of your hair?
Rebecca M.
Bedford, OH
413 reviews
My hair is faded to almost a mint green. Could I use this to go blonde?
Karla I.
Bellevue, WA
33 reviews
I am a natural blonde, but have gotten pretty dark this winter. I don't want to dye my hair so has anyone used this product? What do you think of it?

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