It's bright red. Too bright for me, personally. I like it as an eyeliner or eyeshadow base. Too drying. Flakes off. Doesn't last long. Transfers so much.

Jeffree Star Cosmetics has the best liquid lipstick in terms of quality and color variety. The liquid never clumps, is easy to put on, and stays on for hours. I absolutely love this bright red color

I love jeffree star lipsticks and I think they look beautiful on. This red is stunning but I’m just not a root beer person so I can’t stand the smell.