jane iredale takes the shudders out of eye shadow application. Eye shadow! For some women, these two words conjure up a limitless world of color in which anything is possible. For others, it s a landscape of question marks. What shade will look the prettiest with my natural eye color? What colors can I pair together without looking bonkers? And, how in the world am I going to fit all of these different shades into my little bag? Eye shadow lovers, rejoice: jane iredale is taking the guesswork out of getting gorgeous with three timesaving eye shadow compacts called Eye Steppes. Color-coded for instant life enhancement. Three compacts, five shades, one simple solution: simply.