My mom bought this for me, and I'll admit I didn't believe it worked. After playing with it, I would say I'm a big fan of the color combinations and final results. The eyeliner really does stay in place all day. The biggest set back is that I practically had to relearn to apply eyeliner because the texture of this eyeliner is very unique. Once it is on, it's great. I'm sure when I get used to it and can apply it faster I will really like it.