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It Cosmetics Build-A-Brow Waterproof 5-In-1 Micro-Fiber Creme Stain
5 varieties available

It Cosmetics Build-A-Brow Waterproof 5-In-1 Micro-Fiber Creme Stain

BY IT COSMETICS #74 in Eyebrow Pencils, Gels & Powders

4.3 out of 5 stars
  • 5 Stars61%
  • 4 Stars24%
  • 3 Stars10%
  • 2 Stars3%
  • 1 Star2%
4.38 / 5 based on 722 Reviews

Product Description

Build-A-Brow Waterproof 5-In-1 Micro-Fiber Crme Stain - What is it: Build-A-Brow Waterproof 5-in-1 Cr?me Gel Stain combines five different technologies that help you to create, shape, and define your eyebrows. It's your building fibers, taming cr?me gel, fill-in powder, and long-wear stain all in one step! This waterproof, 24-hour-wear, budge-proof formula is housed in a glass jar with a specially designed lid.Who is it for: Anyone who wants to create natural-looking brows that last, even if you have sparse or missing brows. Anyone who wants to add color and tame brows in one step. Anyone who wants natural-looking brows that help to create a perfect frame of symmetry for the face.Why is it different: Utilizing cutting-edge technology unique to IT Cosmetics, Build-A-Brow is infused with brow-enhancing ingredients. It adheres to your skin to help create the look of real hair even where there isn't any. This long-wear stain is waterproof and budge-proof to last. Build-A-Brow coats every brow hair and mimics the look of real hair on the skin where brows are sparse or missing. The brush does the work for you, hugging each hair with its unique fence shape, helping to create the natural look of real hair. - Build-A-Brow Waterproof 5-In-1 Micro-Fiber Crme Stain

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Top Questions See all 11 Q&A

It Cosmetics Build-A-Brow Waterproof 5-In-1 Micro-Fiber Creme Stain
It Cosmetics Build-A-Brow Waterproof 5-In-1 Micro-Fiber Creme Stain
Reviews (722)
Q&A (11)
Media (19)
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REVIEWS
Alison R.
Santa Clarita
135 reviews
Beauty Junkie Expert Level 2
Review for: Universal Taupe more...
This was amazing for about two - three months. But then it dried out. For the price, I wanted to be able to use every last bit. I would rather have the option to buy a smaller, cheaper pot that I could use up in a few months. I won’t buy it again unless it was more of a deluxe sample size that I know won’t go to waste.
Danny G.
45 reviews
Beauty Junkie Expert Level 1
If you’re looking to fill in your brows or achieve that natural look, I would recommend using this. I did manage a couple times to pull off a dramatic look with it but this mostly for the natural look. And the picture is one of those instances where it almost looked similar to a certain brand’s eyebrow pomade.
Danielle L.
Tustin, CA
112 reviews
Beauty Junkie Expert Level 2
Review for: Universal Taupe more...
Universal Taupe is the perfect color for me, as blonde is too light and brunette shades are always too dark. This product goes on easily and lasts all day. The It Cosmetics eyebrow brush is awesome too! I don’t use a ton of this product and it tends to dry out before I’m half way through the pot.
Allison L.
Greenwich, NJ
49 reviews
Beauty Junkie Expert Level 1
My all time favorite brow product! This stays all day long and it’s very easy to use. I got a double ended brow brush when I got my product and then brush is great too! Unfortunately the product dries out pretty quick so if you get this make sure to keep the cap on it as much as possible!
Katie M.
Austin, TX
102 reviews
Beauty Junkie Expert Level 2
Review for: Auburn more...
This is the absolute BEST BROW PRODUCT! I have this in the shade Auburn and it is perfect for my red hair. Genuinely, truly amazing. On top of being the most perfect shade match for my hair, it has the best staying product of any brand I've tried, and I've tried practically everything. I've been drawing in my eyebrows since I was in the 7th grade, and this is genuinely the best. I've gone cliff diving with this on and my brows remained intact. Amazing, amazing, amazing product.
Krystin A.
Montague , NJ
187 reviews
Beauty Junkie Expert Level 3
Review for: Dark Brown more...
A-M-A-Z-I-N-G! I tried this at the IT Cosmetics exhibIT in NYC and fell in LOVE with it right then and there. I actually ordered it before I even left the facility. It is a bit pricey but totally worth it. Like every other IT Cosmetics product, it works well and a little but goes a long way.  I don't have to do my eyebrows like many people do but there are a few bare spots that I use this on and it blends in well. LOVE it. I will be buying it again as soon as I am out.
Christina G.
Woodbury, MN
514 reviews
Beauty Junkie Expert Level 5
I love this formula because it is cruelty free, paraben free and waterproof... and the shades are very good, however, it dries up pretty quickly, which is sad. I still continue to use it when I need a waterproof brow.
Samantha S.
Bourbonnais, IL
637 reviews
Beauty Junkie Expert Level 4
This brow product is awesome, it darkens my brows while still looking natural. I use a thin brush to make natural strokes to fill out my already bushy brows and this really helps to achieve my desired look.
Kaila D.
Oakland , CA
267 reviews
Beauty Junkie Expert Level 4
Review for: Dark Brown more...
Ok so this brow product I just bought and it literally does create a perfect brow! It’s more of a pomade and it’s a great texture to be able to blend and brush. Got it at Ulta and I just a Nyx applicator.
Daniela L.
Mesquite, TX
30 reviews
Beauty Junkie Expert Level 3
Review for: Universal Taupe more...
My favorite eyebrow pomade! Better than the ABH honesty! It doesn’t dry out and I feel like the colors are way more natural looking! I use this when I want dramatic bold brows! Also it stays on all day!
Stephanie E.
Christiansbrg, VA
632 reviews
How pigmented is this??
Kylie O.
Stamford , CT
44 reviews
How do you compare this to ABH dip brow???
Bethany W.
33 reviews
Do you have to use this with the specialized IT brow brush or could you use a simple angled brush?
North L.
Essex
3 reviews
Is it expensive and where can I buy it from ?
Jamie H.
Cary, NC
628 reviews
You can use it with any angled brush.

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