i have the color in my hair and i really do love it!! it's pretty bright and very colorful, i love how it stays for awhile it's super easy to work with too!! rinsing it in cold water works best for me.

I honestly love the hair dye by itself because it just stays in for so long because the time I used IroIro it just stayed forever and it fades beautifully into a nice mossy green which is good. It doesn’t really damage your hair it just I mean it’s hair dye so it’s obviously gonna stay in. It’s gonna stain in it but it’s not gonna damage it and it doesn’t leave a horrible scent after it’s easy to stay in it doesn’t wash out quickly unless you’re using it right as in not using warm water to wash your hair other than that you’ll be fine. I love this hair dye. I would definitely recommend it to anybody who wants to dye their hair for first time.

The finish on the hair is vibrant, it is messy so make sure to wear gloves. It started fading around 3 weeks in I believe, the shade range from this brand is great tho !