Ion

Ion Bright White Creme Lightener

4.52 / 5
4.52 / 5 star rating
406 reviews

4.5

5 star

68%

4 star

19%

3 star

7%

2 star

1%

1 star

1%

5 / 5 star rating
5 / 5
I’ve been using this to highlight my hair at home and love the results. The tube makes it so easy to prepare and apply. No need to visit a salon when I’m getting exactly what I want with this product
5 / 5 star rating
5 / 5
omg omg omg. i absolutely love love love this product. it is perfect for doing a platinum card on someone. you get so much product for a really affordable price. its got keratin in it to help with the integrity of the hair. i always recommend using a moisture mask by ion when im done with my bleaches.
3 / 5 star rating
3 / 5
I had dark chestnut brown hair and I just had the urge to dye my hair blonde. Yes it did lift my hair, I mixed it with a 30 developer. The scent is not as strong as other bleaching products so I liked it. It’s super easy to use. The only thing I didn’t like which is extremely important to me, it did damage my hair noticeably. It does do the job in lifting fast and even. I would just be careful because it is super strong.
MORE REVIEWS