This was the first “high end” highlighter I purchased. It’s super smooth and applies beautifully, it’s just not as blinding as I like. It was a good starter highlight for me, but I’ve worked my way into those super reflective highlights. I would definitely recommend this brand to my friends 100%. The packaging it came in was also adorable. And I appreciate the little plastic flap that goes over the highlight to keep any gunk or anything out of it.