I love this line!! I particularly like the hair mask, that's honestly my favorite part. The Shampoo & Conditioner is okay. I'm not too crazy of the scent or of it period (instead I used pureology shampoo and conditioner). But the hair mask!!! Fekkai's technician color care hair mask is the best! It hydrates my dry chemically damage hair, while maintaining the color and not stripping it away. My hair stays very soft and healthy, you wouldn't even know I dyed my hair! It also makes my hair shiny and it smells good :) highly recommend!