Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Eyeshadow Primer Potion Tube - Original 0.37 oz / 11 ml

BY URBAN DECAY #22 in Eyeshadow

4.4 out of 5 stars
  • 5 Stars65%
  • 4 Stars21%
  • 3 Stars9%
  • 2 Stars3%
  • 1 Star2%
4.45 / 5 based on 769 Reviews

Product Description

A sheer nude eye shadow primer. Packaged in a new squeeze tube with a precise needle nose, Eyeshadow Primer Potion is an ultra-sheer, totally nude base that glides onto the skin. The original, award-winning formula disappears instantly and is the... see more...

Top Questions See all 26 Q&A

  • Do you apply this by itself or do you put concealer on th...5 Answers
  • What’s the best way to apply? On naked eyes or with found...6 Answers
  • Does it make your eyeshadow last longer?9 Answers
Eyeshadow Primer Potion Tube - Original 0.37 oz / 11 ml
Eyeshadow Primer Potion Tube - Original 0.37 oz / 11 ml
Reviews (769)
Q&A (4)
Media (19)
Leave a Review
REVIEWS
PRODUCT HIGHLIGHTS
  • "This is the best eyeshadow primer out there!  It’s pricey but lasts a long time. I received it with a naked palette purchase. The packaging is great and it’s a good value for how long it lasts. It makes my eyeshadow last longer and look better. I would recommend this for those with oily lids like mine!" in 7 reviews
parisa Y.
11 reviews
Helps eye shadows last all day long. Maybe it was just my batch that my tube came out of but the consistency was always off, greasy, maybe it separated in the tube?
Nicole F.
rochester
115 reviews
Beauty Junkie Expert Level 2
Love this eye primer!! Originally got it with my naked palette and haven’t bought anything else since. Works super well and lasts all day I would highly recommended
sophia R.
20 reviews
Beauty Junkie Expert Level 1
This primer is amazing! It lasts all day. Though, it is a little hard to remove, it is definitely worth it, considering you don’t have to worry about your eyeshadow creasing. I got a sample of this product from Sephora, and I will definitely purchase it again, it’s really worth the price.
katherine B.
Lithonia, GA
36 reviews
Beauty Junkie Expert Level 1
So I don't normally buy higher end makeup but I decided to try this out!!!! Well worth the money! Even for a very cheap eyeshadow it makes all of my eye looks pop!
Lisa J.
Deltona, FL
37 reviews
Beauty Junkie Expert Level 2
Eye primer is essential for your eye looks. I did give this primer 4 stars because of the packaging. There has to be a better way to do this. The wand in the tube doesn't always fet even coverage and using it to apply the primer is clumsy. Maybe a squeeze onto a beauty blender? Jyst a thought...
Ashley L.
61 reviews
Beauty Junkie Expert Level 1
This stuff is pretty great. My eyeshadow usually stays put, unless it gets wet. Works as a nice base under my shadow. A little pricey, but worth it in my opinion.
Kendra K.
13 reviews
Beauty Junkie Expert Level 1
Urban Decay Primer Potion has always been my go to for my eyeshadow primer! It glides on my eye smoothly and makes my eyeshadow looks last significantly longer than they if I had used nothing at all and prevents my eyeshadow from creasing! I would recommend this product to everyone!
Emily K.
212 reviews
Love how this hold my eyeshadow and keep it I place throughout the day. I also feel like my colors seem a little bit brighter when I’m using it cause it give a lighter base to my eye
Mary E.
Houghton Lake, MI
63 reviews
Beauty Junkie Expert Level 2
I have used this product so much the label is wearing off but it’s genuine I promise, I got it at Sephora ages ago and it’s lasted forever even though I use if often, it keeps my shadow on without being cakey or creased
Sarah A.
Fort Worth
67 reviews
Beauty Junkie Expert Level 1
For my everyday make up, I am always using my Urban Decay Potion Primer. It makes a flawless finish with absolutely no smudging of eye liner nor eye shadow. The application is super easy to use and makes the eye shadow easier to blend and intensifies the colors. It’s a must have.
Karla T.
Munday, TX
18 reviews
Beauty Junkie Expert Level 4
Does it make your eyeshadow last longer?
Emily A.
Bluefield, VA
117 reviews
Beauty Junkie Expert Level 4
What’s the best way to apply? On naked eyes or with foundation under?
Diana R.
Acworth
22 reviews
Is it worth it? I usually just use concealer.
Brianna Z.
387 reviews
Do you apply this by itself or do you put concealer on then this ?

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and the latest product news.

Sign up now

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and the latest product news.

Sign up now

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and the latest product news.

Sign up now

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and the latest product news.

Join now

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and the latest product news.

Join now

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and the latest product news.

Join now

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and the latest product news.

Sign up now

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and the latest product news.

Sign up now

Sign up to join our community!

influenster cashback

Influenster and Ebates are partnering up to offer you CASH BACK!

Join more than 12 million members earning
Cash Back when you shop at your favorite stores!

Please confirm your email address.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor.