Ella's Kitchen Smoothie Fruit - ThePurple One - 7 pk These are organic fruit snacks with nothing, absolutely nothing, but organic fruit in them. Kids love to shake, squeeze and slurp them while you can rest assured that they contain only natural and healthy fruit. Smoothie Fruits are our own concept and a great way for kids to eat nutritious and fun fruit, helping them to get to their 5 portions of recommended fruit and vegetables each day. They're made from 100% crushed organic fruit, totally undiluted with water, juices or concentrates, and are sold individually and in multi-packs of 5 pouches designed to cover the 5 days of the school week - each pouch being perfect for a lunch box or break time snack. Smoothie Fruits are also fabulous when used in all sorts of cooking. We hope that Ella's Smoothie Fruits will begin to replace some less healthy foods in lunch boxes while also being a great way to resolve the common problem parents face when they put a piece of fruit into the lunchbox and it comes home again untouched because 'it had a brown spot', 'was a bit mushy' - or 'made my fingers sticky' - to name a few of Ella's classics! they're food not drink! Ella's Kitchen Smoothie Fruits only contain a blend of whole pureed fruits that have been sieved to take out any insoluble bits (skin, seeds, cores, etc). We also avoid using concentrates in our products because we want to keep 'processing' down to the minimum required to ensure that the product is safe. they're organic! We have sourced all of our fruit from organic farms because we passionately believe that reducing the number of pesticides we put into our children's bodies is a hugely important issue. We also think that organic fruit is more nutritious and tastes better!