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e.l.f. Prep & Hydrate Balm

BY E.L.F. COSMETICS #53 in Face Primer

4.4 out of 5 stars
  • 5 Stars59%
  • 4 Stars28%
  • 3 Stars9%
  • 2 Stars2%
  • 1 Star1%
4.41 / 5 based on 894 Reviews


This convenient, versatile water based primer stick instantly hydrates skin to improve skin texture and to prep skin for makeup application.  Infused with shea butter, cocoa, aloe, and grape to hydrate skin. The two-in-one formula and stick form is perfect for travel or your gym bag!

All e.l.f. skincare products are free from Parabens, Sulfates, and Phthalates.


Twist up the stick and apply all over the face in circular motions. Blend in with fingertips. Can also be used to soothe dry hands or elbows.


All e.l.f. skincare products are free from Parabens, Sulfates, and Phthalates.

0.51 oz. (15g)

Water (Aqua), Propylene Glycol, Bis-PEG-18 Methyl Ether Dimethyl Silane, Glycerin, Sodium Stearate, Portulaca Oleracea Extract, Aloe Barbadensis Leaf Extract, Tocopheryl Acetate (Ve), PEG-40 Hydrogenated Castor Oil, Vitis Vinifera (Grape) Seed Oil, Theobroma Cacoa (Coco) Seed Butter, Butyrospermum Parkii (Shea) Butter, Fragrance (Parfum), Phenoxyethanol, Ethylhexylglycerin, Sodium Chloride, Citric Acid, Blue 1 (CI 42090), Yellow 5 (CI 19140) 

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Top Questions See all 90 Q&A

e.l.f. Prep & Hydrate Balm
e.l.f. Prep & Hydrate Balm
Reviews (894)
Q&A (48)
Media (7)
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  • "i really like this. i have dry skin and this is super nice for moisturizing right before applying foundation. " in 109 reviews
  • "this primer works awesome for me! i have dry skin and it works wonders! might not work too well for oily skin, which is why i gave it 4 stars. other than that, i think it is awesome and for the price, you can't beat it. i reach for this over my smash box, and too faced primers!" in 100 reviews
Quan T.
San Francisco, CA
12 reviews
I bought this when I thought I was moving to Las Vegas for school because of how dry it is there! When I visited Las Vegas before having this primer, my face became so dry and look flakey with makeup! I used it a week ago in Las Vegas and my face was fine! I also bought this because I wanted to save time by combining the moisturizing and priming of my makeup routine. You get a good amount of product. So it moisturizes, saves time, and saves money.
Lisa C.
San Antonio, TX
112 reviews
Beauty Junkie Expert Level 2
I had been so curious on trying this product. I saw many MUA using it and just had to try it out myself. I have combination skin and was a little hesitant to use in my t-zone, where I’m most oily. But this product proved me wrong.

I applied all over my face and gently rubbed it in. It’s just the right amount of hydration. It’s smells clean and makes your skin feel fresh. I used this stick in combination with one of my MAC primers.

I noticed it helped my foundation application and my makeup has stayed put. I would recommend this product plus it’s so affordable.
Kelsey E.
Batavia, OH
34 reviews
Beauty Junkie Expert Level 1
Okay I’ve used this a couple times as a primer and it’s a no go for me. I noticed my makeup move and come off easier when using this as a primer BUT this thing is amazing to use on bare skin. Ive been using it a lot this summer to put some hydration on my face when it feels really dry. If your have very dry skin this might be amazing for you to use as a primer but if not I recommend using on bare face when you just need a little hydration.
Hannah N.
31 reviews
Beauty Junkie Expert Level 1
This is a nice cooking balm. If you have drier skin, you’ll like this. It is a bit sticky but it absorbs in a couple minutes. You don’t get a ton of product and it’s not super super hydrating but it’s good in the dry patches under makeup. I can’t tell if it breaks me out because I get new acne almost everyday regardless. It is nice under the eyes and on the lips and a good cheap cooling balm.
Atlanta , GA
144 reviews
Beauty Junkie Expert Level 3
Love the cooling effect of these. I like to use them overnight or before I put on my makeup for extra hydration. I recommend for dry skin. Dries down matte and easy to apply in the stick form. I hope they make more products like this since this is perfect for traveling. Only reason for 4 stars is because it does not come with a lot of product.
Stacia B.
Tavares , FL
128 reviews
Beauty Junkie Expert Level 2
I used this product a couple times. It hydrated my face with a shimmer finish. It did cause my skin to break out and I’m not sure why. It also doesn’t pair well with my foundation that I use. My foundation wasn’t sticking to my face like it should.
Sarah B.
72 reviews
Beauty Junkie Expert Level 2
I love using this balm as a primer or just to hydrate my face. I make “streaks” all over my face and rub it into my face. It has a nice soft scent and is easy to blend in. My makeup seems to never have any issues when applied over the balm. It can used alone just I hydrate and it doesn’t feel oily or make me breakout. Great balm!
Alexa S.
Newark, DE
65 reviews
Beauty Junkie Expert Level 2
This is a very nice product. Easy to use and apply which makes life much easier and makeup application quicker. Has a very nice cooling feel and scent, feels hydrating on skin. Be careful not to over apply because your face may end up just being wet. If this happens use some powder to dry it up. Overall good product and cheap.
Rachel D.
Indianapolis, IN
47 reviews
Beauty Junkie Expert Level 2
I got this not long ago, and I have to say I really like the consistency of it, and how it helps my makeup perform. The stick applicator has been convenient. Overall it's something I find myself reaching for more and more.
Bella M.
106 reviews
Beauty Junkie Expert Level 2
I would say this is a good duke for the Milk Makeup cooking wager stick! It’s easy to apply and blend into your skin! It has a very natural finish to it and I don’t think there is any SPF in it. I would recommend this product if you were interested in getting the milk makeup this is the cheaper way to go!
Keaton C.
Washington, DC
21 reviews
Will this make me break out?
rebecca M.
Fredericksburg, VA
14 reviews
Is this for all over the face or is it went for dry spots only? Also, can this replace the hydrating primer?
Katelyn V.
107 reviews
Where can I find this at?
Katelyn V.
107 reviews
How does this work on combo skin? Also what is the price on this?
Nieves G.
168 reviews
Does this work for people who have dry skin?

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