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e.l.f. Cosmetics Lock On Liner And Brow Cream
4 varieties available

e.l.f. Cosmetics Lock On Liner And Brow Cream


4.4 out of 5 stars
  • 5 Stars61%
  • 4 Stars25%
  • 3 Stars10%
  • 2 Stars3%
  • 1 Star1%
4.42 / 5 based on 2,460 Reviews


This cream glides on smoothly to sculpt, shade, and define brows. It can also be used as eyeshadow or eyeliner for gorgeous, long-lasting color.

How To Use:

Using An Angled Eyeliner Brush, Apply Color Using Short Strokes To Imitate Eyebrow Hairs Or Line The Lash Line To Define. 


Isododecane, Cyclohexasiloxane, Polyethylene, Silica Silyate, Trimethylsiloxysilicate, Ceresin, Tocopheryl Acetate (Ve), Phenoxyethanol                       

May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI77499)

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Top Questions See all 134 Q&A

  • Has anyone used the e.l.f. Cosmetics Lock On Liner And Br...3 Answers
  • What do you think about this product?? 😊5 Answers
  • Is this smudge proof and waterproof? How great is it in c...2 Answers
e.l.f. Cosmetics Lock On Liner And Brow Cream
e.l.f. Cosmetics Lock On Liner And Brow Cream
Reviews (2460)
Q&A (33)
Media (345)
  • "This is my favorite eyebrow product. The brown shade is perfect for my dark brown brows. This pomade is smooth and very easy to distribute through the brows. Once it's on and dried it stays on all day with out smudging. This product is defiantly a steal! " in 331 reviews
  • "I love this better than my abh, I've used nothing but my abh pomade but I decided to give this a try and I was not disappointed! It blends amazingly and lasts a long time ! 😍" in 73 reviews
Selena G.
Syracuse , NY
49 reviews
Beauty Junkie Expert Level 2
Review for: Medium Brown more...
I actually purchased this from the dollar store 4 months ago and it hasn’t dry out and nor hit the bottom yet. In fact, I have used it everyday and more than half of the product is still there. I was expecting this to be a slight lighter because i got a medium brown but it is darker than I expected so I’m glad I didn’t go with the espresso shade. The only problem with this is that I have to go with a light hand because it is really pigmented and rich in color but I got used to it after a few trails and errors. I think it is a great dupe for the ABH and a fraction of the price. Would totally recommend this for someone who has thin brows like mine.
Alisha P.
San Francisco
2 reviews
Review for: Medium Brown more...
As someone with very light eyebrow hair, eyebrow pomade is a must-have for me. This one is one of my favorites. I've had it for a really long time (definitely past the time I should've thrown it out...) and it hasn't dried out in the container. I've used a lot of eyebrow gels that dry out super quickly and I only get a months use out of them. That isn't the case with this one. You get a lot of use out a very inexpensive (and amazing) product.

The medium brown shade is definitely more cool toned, which was really important for me. The product goes on really smooth and evenly and is super easy to correct when you go too dark or heavy. I just brush the product out of my brows with a spooky brush. 
Maya C.
Washington, DC
30 reviews
Beauty Junkie Expert Level 3
Review for: Medium Brown more...
I have been using this because I'm too poor for dipbrow and I found it at the dollar tree for a dollar. It is okay. It seems to go on well and looks good at first, but it tends to almost melt off throughout the day. It becomes much less precise and seems to kinda bleed some. My brows look sloppier as the day progresses. I feel like this can be somewhat patchy too. I have normal skin and do not get very sweaty. It's not my favorite, but it is definitely not the worst. I have been using it for awhile now. It is an okay substitute for dipbrow, but I would not call it a dupe. If you are ballin on a budget, I would recommend checking this out. That being said, dipbrow lasts forever and does work much better.
Yami G.
Palmdale, CA
77 reviews
Beauty Junkie Expert Level 2
Review for: Medium Brown more...
This product is not bad at all. The price is super affordable and it does a pretty good job. The formula is nice and makes it easy to apply on the brows. I does not get clumpy and it doesn’t dry out fast. It also contains quite a lot of product for a cheap price. I like the way it makes my brows look. Sometimes, it will come off a little little patchy but it’s nothing too bad where we can’t stand it. If it ever dries out you can always add some oils to soften it again. I say this is a good brow product! I recommend it!e.l.f. Cosmetics Lock On Liner And Brow Cream
Betsy P.
39 reviews
Beauty Junkie Expert Level 1
Review for: Light Brown more...
I use this product as an eyebrow pomade as to using it as an eyeliner. I think this is a good and SUPER affordable ( I bought mine at the dollar store but it retails for $4 on the elf website and Ulta.com ) dupe for the Anastasia Beverly Hills eyebrow pomade. I've had this product for a long time now and I'm only halfway done with the jar. The only downside is that it dries which doesn't really bother me since you can just add a little bit of coconut oil. I've struggled with finding an eyebrow product that best suits me and this is the only one that I've stuck with.
Danielle B.
Sterling, CT
121 reviews
Beauty Junkie Expert Level 2
Review for: Taupe Blonde more...
I am super into eyebrows when I do my make up,
and I love this stuff. Typically a pot lasts a good while, my first one
lasted for more than a year, and now I'm on my second pot. At first it's
super creamy so you have to be careful with it, but after it dries out a
little it is a lot easier to apply. I used this stuff at both of my
proms, and honestly almost everyday and it doesn't move. I ran my
fingers across my brows to show my mom how my eyebrows stay, and she was
blown away. I cannot say enough good things about this stuff... If you
are looking for a good pomade, Elf Cosmetics has this stuff down to an
Emily H.
42 reviews
Beauty Junkie Expert Level 1
Review for: Medium Brown more...
Love this brow cream. I use it with a small angled brush and my brows come out great every time! Also love how this formula stays on all day. Very affordable too, I buy it at target. The only complaint I have for this product is that it’s a very thick texture so I have to wipe off the brush after dipping it in and go in on my brows with a very light hand or else I get globs on my brows where it’s too dark and too much product, and since it stays on so well it is hard to get off without using makeup remover to fix the mistake. Love this product overall!
Dyamond W.
156 reviews
Beauty Junkie Expert Level 3
Review for: Espresso more...
I had a hate love relationship with this product. At first I didn’t like it because I didn’t know how to apply it. I used this product first after using a eyeliner pencil for so long. My first time using it I put entirely too much on my brow brush and made a mess of my eyebrows. I felt defeated so I retreated back to my eyeliner pencil. I watched a couple of YouTube videos (actually I watched a lot) on how to apply the product. It really helped me because it gave me the encouragement to keep trying and I eventually got it.
Lucia I.
Homeland , CA
32 reviews
Beauty Junkie Expert Level 1
Review for: Espresso more...
Since I first started to shade in my brows I’d do it with pencil until I got curious on trying pomade. I saw this product in Walmart and it was a must to buy it and try it out especially because it’s super affordable. I could not make this up but I am I love with this brow cream, it’s my go to. I have dark eyebrow hair and I personally love the espresso one. I doubt I’ll ever buy a different brow cream. I definitely recommend this product. e.l.f. Cosmetics Lock On Liner And Brow Cream
Pamela S.
Hillsborough, CA
17 reviews
Beauty Junkie Expert Level 1
Review for: Light Brown more...
This product is absolutely my ride or die. I have very dark hair so most of the time I try to find brow products with grey-neutral undertones. I can possibly say that this is a dupe for the ABH dipbrow and the Benefit ka-brow, if anything it’s better. The Benefit ka-brow has a very warm undertone, while the ABH is good, but dries up too fast. For a $4 pomade which is creamy and pigmented, it is definitely worth a ride to the drugstore. 10/10 for my liking.
Danielle C.
Rio Linda
33 reviews
How is this product? Is it any good/ worth buying?
Isabella N.
28 reviews
I’ve been looking for a new drugstore brow product, how well does this work?
andrea n.
Doral, FL
81 reviews
This is very cheap but is it good? pigmented? helps you to get "perfect" eyebrows?
Alba •.
89 reviews
Is this one better than the Anastasia pomade ?
Olguiisz P.
180 reviews
What do you think about this product?? 😊

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