like apple sauce and I can honestly say that is how I feel about this brand. I like the fact that it is organic, but it seems very sweet and kinda like it was made from over ripe apples. I thought that the sauce seemed almost watery compared to other apple sauces, it was not as thick as I would have liked. Overall I still liked it, but I do not love this applesauce... If you do not like super sweet stuff I would not recommend this for you. That being said, applesauce is sometimes considered a child's food and I am sure children would really like this because it is very, without anything tart to balance the flavors, I was honestly surprised when I realized there was no sugar in the ingredients.