BrainON is a super concentrated organic E3AFA (Aphanizomenon flos-aquae) extract of Phycocyanin and Phenylethylamine (PEA). BrainON contains the active ingredient in wild-harvested AFA that may help promote mood balance and enhanced focus. PEA (also found in chocolate) is a naturally occurring extract that may promote clear thinking and focus to give you optimal cognitive function. Phycocyanin is a powerful antioxidant and natural anti-inflammatory. Our convenient and easy powder and vegetarian (no gelatin) capsule forms of BrainON are great for traveling and camping when refrigeration for frozen BrainON is unavailable. Many enjoy both dry BrainON and liquid BrainON on a daily basis.