his body wash has a somewhat thick, creamy texture that contains an interesting mix of non-soap surfactants and soap ingredients. As the soap ingredients (which include the animal-derived tallow acid) pose a risk of dryness, it's a good thing Dove "fattened up" this body wash with emollient ingredients such as petrolatum and soybean oil. Despite the creamy feel, this body wash rinses well and produces a soap-like lather than cleanses while leaving skin feeling smooth.
The fragranced formula is suitable for all skin types except sensitive, as the amount of fragrance poses a risk of irritation. It contains a tiny amount of coconut and nonfat dry milk, neither of which has any benefit for skin; rather, they're likely included for marketing the concept of natural ingredients to consumers who want such products, even though the natural ingredients in this body wash do minimal to no work in terms of cleansing and smoothing skin. As for the vanilla and brown sugar, they're not part of the ingredient list but we suspect their scent is part of this body wash's fragrance (all ofDove's Purely Pampering washes have the same basic formula, just with different fragrances to reinforce whatever natural ingredients are called out in the product's name).
All told, this does have a "pampering" texture but whether to choose this body wash or others from Dove (or Olay or Neutrogena or St. Ives, etc.) depends mostly on price and your perception of each product's scent. Formula-wise, the Purely Pampering line from Dove doesn't' distinguish itself in a remarkable way from their numerous other body washes, though the Purely Pampering line's lather does feel a bit more "mousse like"