I am a huge fan of crest toothpaste, but this one fell a little short for me. While I do think that this toothpaste does it's job, the taste of it is very different from what I imagined mint to be. It has more of a subtle sweet taste to it that caught me off guard when I first tried it. But I always follow up with a mouthwash anyways, so the taste doesn't bother me that much. Since finishing this tube, I switched over to the Crest 3D white toothpaste which I like a lot better.