We chose C&B for the wide variety of items to add to the registry, and the fact that they have quality items at great price-points. We didn't want our guests to look at our registry and be offended by something like a $300 soup turret. We also loved the ease of setting everything up and the fact that you can literally add things from your phone, on the site, or in-store. To top it all off, there are really great incentives from C&B's partnerships with various companies, so you end up getting complimentary items on top of the registry items if everything on your list is purchased by your guests OR you within the window given based on your wedding date, AND 10% off at any time between the start of your registry and a couple of months beyond your wedding date. They really made us feel like we were the only couple there and even gave us a great gift when we were finished (stemless wine glasses, a cute reusable tote, a wine bag, and a groom's gift).