This is one of my very favorite liquid foundations because of the coverage, the finish, and the colour. The coverage is not too heavy/ dewy-looking, it's more natural than a lot of other foundations, which is a plus! The finish is natural looking as well, although, there are still spots where you might need to touch up if there are noticeable blemishes, concealer is definitely in order. Lastly, the colour. I had the ivory one and it fits my pasty skin perfectly! Would definitely tell anyone to go for this foundation. Also, it's affordable and available at any drugstore!