I bought my lipstain in the color 440, which is a red at Target. The application is fairly easy. Its nice to get precise lines on your lips. The color itself is a very nice red, and looks nice on the lips, but the biggest issue for me is that its very streaky. From far away you dont notice it but if you look up close there's darker and lighter areas all over your lips (mainly the top lip). Also the marker part after awhile starts falling apart. So also when using it you get little chunks of the marker on your lips.