So easy to apply. Great to use between salon visits. Great coverage on my roots and gives me an extra couple weeks before having to dye my hair. Lasts really well.

 This is my go to if I can’t make it in to the salon get my roots touchuped!! This product goes on easily covers amazing and stays on until you wash it out. I only wash my hair every three days and this product stays on!! They have a range for colors for every hair type.

I have dark brown hair that is turning white (eek!) already. I get my hair colored regularly, but with it being so dark my white roots seem to pop up after only a few weeks. My hairstylist recommended this root touch up powder to help tide me over until my next appointment. You kind of stamp the powder into your roots and it covers my white roots nicely. The only problem I have when using this powder is that when I put my sunglasses up on my head and then back into my face there is transfer onto my skin. I just have to remember not to do that when I have this on. I previously used my eyebrow power as a root touch up, but like the Color Wow product better because it is waterproof and seems to stay on longer.