I’ve used this tooth paste for years. With great results. I always get compliments on my teeth of how white they are. Great value for the price. I’ve compared the ingredients to high price whitening toothpastes and it’s actually either the same or like .01 less. Love the attached lid. Especially if you have family who literally never screw the cap on and let the tube dry out.

Bought this when it was on offer and I am pleasantly surprised at it's effectiveness. A good size tube and box with clear ingredients list. Great flavour not overpowering. Will be buying again.

This is a great toothpaste. Strong mint flavour that lasts, makes my teeth feel clean and nice throughout the day. I like the packaging because it is an upright tube, allows for product to flow freely and not leave any behind.