Love how it whitens my teeth! I’m a dental assistant and use this daily and recommend it to patients! It whitens deeply, freshens breath, and really boosts your smile.

This is my second tube, I find my teeth look whiter after a few weeks so I’d say it’s pretty effective. It tastes good which is a positive. When packaged it looks fancy, and it’s always available at a good price which I like. Lost one star because after a while it really hurts my mouth so then I have to switch to a more gentle toothpaste for a week or so.

This is a great toothpaste with a great taste. It keeps my breath, fresh and clean and whitens my teeth. It’s conveniently packaged. I love its taste & texture! If you’re looking for a toothpaste with whitening power, this is definitely a great choice! As you can see, mine is almost gone because I use this every day! It is my go to toothpaste!