Doesn't stink, doesn't sting your eyes, absorbs quickly and doesn't leave skin feeling greasy. I don't have very sensitive skin so I can't comment on its gentleness. I use this eye cream twice daily, and have had the same jar for a year, so it is a good value for the price. The only reason I gave it 4 stars instead of 5 has to do with effectiveness - I just turned 30, so can't comment on whether it fends off or corrects wrinkles. I'll let you know in a few years!