I am a very pale person and was searching for a reddish color that would make me look alive without looking neon or unnatural. This has the perfect color and moisturizing texture that keeps me coming back multiple times a day!
I'm seriously in love with this stuff. I've gone through three sticks in two years. It's perfect with a lovely sheen. It looks like Urban Decay's Shame Lipstick but it comes on light and free and goes with a good day to day look.
This is the My Lips But Better go to and has been for years. It gives a sheer color boost to lips. Perfect for everyday wear. There is no other lippie like it! This is something you'll want both in your makeup bag and in your purse. Lasts a few hours, a little longer with light gloss over it.
This color is scary to look at in the container, especially for a moderate uber-pale suburban working mother such as myself :) but it comes out of the tube in such an amazing sheer color, you would think I pulled a magic trick on you. The color is somewhat buildable but still quite sheer and lightly glossy. Amazing!!
I am a chapstick girl, and have searched forever to find that perfect color you can smooth on and not have to worry about being too dark, bright, shiny, etc. This lipstick looks dark in the tube, but glides on to give the perfect, subtle color. Perfect for everyday wear, add a little gloss for going out!
I had read in InStyle Mag that this was a universally flattering color. I tried it and I fell in love. Like the other reviewer said, it looked like it would be a dark Goth-like color in the tube, but once it's on it takes your natural lip color and intensifies it.
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