This product is great. The color looks kinda scary at first, but once you put it on, it's perfect. It's sheer(duh) and gives just the perfect amount of color to your lips. It's great to put on, on those days where you want a more natural look but don't want to look dead. If you want it to be a bit more intense, just build it up. it's also not drying and glides on very smoothly.