This is hands down my favorite lip product. Black honey may seem like an intimidating color but the product is sheer and build-able, which means your first layer gives a nice wash of color and adding layers gives deeper and deeper shades. I have olive skin and am more on the darker side (black hair, brown eyes, etc.) but just a light layer of this looks perfectly natural and evens out my lip color. I love it!
If you don't want to to dish out $17 for a lipstick/stain, the Burt's Bees tinted lip balm in Red Dahlia ($5-7) is an excellent dupe! However, the reason I prefer this Almost Lipstick over the lip balm is that lip balms tend to dry out my lips so by mid-day, my lips are peeling and I have to keep reapplying the lip balm. This Clinique product is still moisturizing but doesn't have the same effect. I do have to reapply it once more near the end of the day but, in my opinion, that beats having flaky skin on my lips by a long shot.