I'm a cosmetologist and my client's are of all ages. Clairol professional color has been around for years. My older clients will actually ask for it by name. It is easy to work with and you can pretty much find any color you need. Its definitely a classic when it comes to professional hair color
Clairol demi-permanent creme is one of the best products to use on your hair, It's so easy to use and the pigment it applies is true to color. The shine it leaves makes my hair look youthful and healthy! I'll be a regular user of this great product!