I am obsessed with this shampoo! This viral colorwash in red is a miracle worker. Upkeep for red hair, especially a vibrant red, can be really difficult, but not with this. After the initial coloring of my hair, it started to fade quickly. After one wash, it looked like I'd just colored it for the first time! It helps clean, and deposit color all in one! I don't use it every day, just one the color starts to fade. It smells great, and the red doesn't stain my shower and tub! It also doesn't stain my hands when I put it in my hair! I truly have no complaints at all and would recommend this to anyone with colored hair, because viral comes in almost every color!