I got this LIPPY lip gloss in the shade "Coconut Frock." It's GORGEOUS and smells amazing. I'm not sure if the other Butter London lip glosses smell like this, but Coconut Frock smells like coconut/cake batter/something super sweet. Brush is more like a stick, which is helpful in avoiding over-using the gloss. Definitely will try other shades.
I bought in the shade "All hail the queen" and it's a beautiful brown nude shade. It's applicator is a hard point which is actually a brush but takes a lot of work to get it to loosen up. It has some tack in the way it will stay on the lips for awhile but not sticky in a bad way. I don't think it really has a smell or a taste(if you lick your lips)
I've got this in the color Fruit Cake! It is perfect for this spring. I love the light feel of it on my lips. It's not too sticky and it stays on for a good few hours. I am hooked on this brand. Will be purchasing again. It pairs perfectly with my Mally lip liner in Bright PInk. I am smitten!