I have very pale, very sensitive skin, and a lot of allergies, so I am very cautious about what goes on my face. I decided to try this because of the excellent price and because of the five star review. I ordered two of them to make sure I would not run out. Seriously, one of these will last forever. It is a generously sized container. I really did not need to order two; that was overkill! The case looks old fashioned which added to it's charm for me. Both of them arrived in excellent condition, and arrived very quickly. The color looks very pink in the picture, and it looks pink when you open it, but unless you really overdo it, your face will not look like you fell into a vat of pink paint. It is very subtle, and even on my pale skin, it looks totally natural. It feels good going on, and it does last all day. It looks so natural that I forgot I had it on until I washed my face that evening. I really like this makeup. I don't generally wear it around the house, but whenever I walk out the front door, this will be on my face. I did not notice any particular odor when I opened it, and I wanted to be sure of that. It can best be described as undetectable unless you stick your nose into the powder, and then it is a very faint, but pleasant, almost fruity smell. it is so faint as to be undetectable, which really makes me happy. No perfumes or odd smells. This makeup passed all the criteria I had established. I would definitely buy from this company again. This is a great product.