If you could only buy one Besame lipstick-- this is the one! Chocolate Kiss is perfect for day, night, work, evenings out-- literally any occasion you can think of! It goes on smoothly and lasts so long! It is my favorite color and I imagine would work well on many different skintones. It's not a bright red, but more of an orange'y red, if that makes sense. It's just a great color!