Benefit Cosmetics It's Potent! Dark Circle Eye Cream
3 varieties available

Benefit Cosmetics It's Potent! Dark Circle Eye Cream


4.0 out of 5 stars
  • 5 Stars45%
  • 4 Stars28%
  • 3 Stars17%
  • 2 Stars7%
  • 1 Star3%


Your Eyes Can't Keep A Secret...They're The First To Show Signs Of Age & Stress. It's Potent! Eye Cream Fades Dark Circles & Helps Smooth Fine Lines For Brighter, Younger-looking Eyes. Contains A Peptide Complex Known To Help Restore Elasticity & Firmness, A Blend Of Hydrating Botanical Extracts And Loquat Extract, Known To Help Protect The Skin From Free Radical Damage.

Pairs Perfectly With Concealer
Great For Daily Use


Aqua (Water), Ethylene/Acrylic Acid Copolymer, Butylene Glycol, Glycerin, Propylene Glycol Dicaprylate/Dicaprate, Squalane, Caprylic/Capric Triglyceride, Steareth21, Linum Usitatissimum (Linseed) Seed Extract, Phenoxyethanol, Stearalkonium Hectorite, Cetyl Alcohol, Stearyl Alcohol, Hexyldecanol, Steareth2, Glyceryl Hydroxystearate, Sodium Polyacrylate, Alcohol, Caprylyl Glycol, Palmitic Acid, Stearic Acid, Dimethicone, Propylene Carbonate, Tocopheryl Acetate, Avena Sativa (Oat) Kernel Extract, Althaea Officinalis Root Extract, Prunus Amygdalus Dulcis (Sweet Almond) Fruit Extract, Hesperidin Methyl Chalcone, Glyceryl Acrylate/Acrylic Acid Copolymer, Acrylates/C1030 Alkyl Acrylate Crosspolymer, Tetrasodium Edta, Steareth20, Tromethamine, Ci 77891 (Titanium Dioxide), Sodium Hyaluronate, Theobroma Cacao (Cocoa) Extract, Pyrus Malus (Apple) Fruit Extract, Sanguisorba Officinalis Root Extract, Brassica Campestris (Rapeseed) Sterols, Xanthan Gum, Sodium Citrate, Potassium Sorbate, Chlorphenesin, Caprylic/Capric/Succinic Triglyceride, Dipeptide2, Tocopherol, Citric Acid, Eriobotrya Japonica Leaf Extract, Palmitoyl Tetrapeptide7, Plankton Extract. N° 06345/A

see more...

Top Questions See all 291 Q&A

Benefit Cosmetics It's Potent! Dark Circle Eye Cream
Benefit Cosmetics It's Potent! Dark Circle Eye Cream
Reviews (3,245)
Q&A (124)
Media (73)
  • "I put my jar in the fridge before I go to bed and take it out the fridge and apply it and then when I wake up my dark circles are gone!" in 35 reviews
  • "A regular moisturizer will suffice...again...just my opinion....I do like how the benefit skin care products treat my skin." in 3 reviews
Lauren A.
14 reviews
Beauty Junkie Expert Level 2
This is my all time favorite eye cream. I have repurchased so many times! I don’t think I’ll ever use another eye cream!
Sha-Ron G.
27 reviews
I've been using this to try out, i have a lot of dryness under my eyes. i have only been using it for a month and haven't really seen much improvement. i hear the Ole Hendrickson gives amazing results, so will probably try that next before repurchasing this
Christiana F.
17 reviews
Beauty Junkie Expert Level 1
Purchased at: ULTA
I got a small sample of this from Ulta and I ended up really liking it! I personally do not have dark circles or under eye problems but I do have to say that it is really light on the under eyes and it makes your skin feel cool and refreshed! Plus a little goes a long way!
Marisa i.
36 reviews
Beauty Junkie Expert Level 1
Purchased at: Sephora
Review for: Benefit It's Potent! Eye Cream more...
I have the worst under eye bags and this cream I apply at night and in the morning my eyes are hydrated enough to apply concealer however I find I can’t put it too close to my lash line the perfume is very strong and burns my eyes o
Eélizz E.
sale morocco
296 reviews
Beauty Junkie Expert Level 4
The packaging is really cute! The product lasts me 6 months, I've used this for 2 years now, and find it's great as a night time ritual, I apply heavily and allow it to sink in (which it does), then I awake to BRIGHT well rested eyes! For the price, it's great value. And the result is great!
mandi O.
Collegeville, PA
9 reviews
Beauty Junkie Expert Level 1
Purchased at: ULTA
Review for: Mini more...
I received this product in multiple Benefit package deals. Benefit as a brand always has great deals. I haven’t found an eye cream I absolutely love yet so I use this because I feel like I should. However, I don’t see much of a difference when I don’t. It doesn’t irritate though.
Holli S.
40 reviews
Purchased at: ULTA
Review for: Benefit It's Potent! Eye Cream more...
Super good! It brightened my eyes and got rid of puffy ness which was mush needed in a time of desperate need.
Silje Å.
41 reviews
Beauty Junkie Expert Level 1
This eye cream is very thick and moisturising. It feels good under the eyes. However it didnt do anything for my dark circles.
Maria Krystall M.
Durango, Dgo.
82 reviews
Beauty Junkie Expert Level 2
a cream for the eyes very fresh with a very cute packaging, with a very striking color, very nice packaging. good value
Elina B.
25 reviews
Beauty Junkie Expert Level 1
Review for: Mini more...
This eye cream is made with an good-feeling texture that penetrates the skin quickly, and doesn’t have a strong scent. It feels fresh on the skin and hydrated very well, even if putting your finger in the component is kinda gross every time and not really hygienic. I recommend it, the mini that i had lasted me a whole month using it almost everyday.
Alesia c.
201 reviews
Wellness Guru Expert Level 3
How often do you use your ITS POTENT eye cream?
Jessica F.
132 reviews
Wellness Guru Expert Level 2
I've heard great things abt Benefit brands but is this one good for sensitive skin under the eyes, dark circle and lines ? I want to try a sample of it or half bottle - where can I get it?
Carolina P.
Gilbert, AZ
141 reviews
Wellness Guru Expert Level 1
Is this product worth the price? Does it really improve the eyes?
Christina G.
Leamington, ID
127 reviews
I've always had luck with Benefit products and I've wanted to try this one in particular. Does it actually produce results for under-eye circles or is it just another eye cream?
Tonia H.
271 reviews
Wellness Guru Expert Level 2
I need a good anti aging, hydrating, fine line reducing, and dark circle diminishing eye cream. I read too many reviews on sephora that this stuff burned, or wasn't effective at all. Any thoughts?

Sign up to join our community!

Influenster Cashback
We recorded your visit.
Benefit Cosmetics It's Potent! Dark Circle Eye Cream

ULTA was opened in another window. If you made a purchase Cash Back will be automatically added to your Ebates account tomorrow.

Please confirm your email.
If you have an existing Ebates account, make sure to enter your Ebates email

6 characters minimum. Password must consist of letters, at least 1 number and 1 special character.