Benefit Cosmetics It's Potent! Dark Circle Eye Cream
3 varieties available

Benefit Cosmetics It's Potent! Dark Circle Eye Cream


4.0 out of 5 stars
  • 5 Stars45%
  • 4 Stars28%
  • 3 Stars17%
  • 2 Stars7%
  • 1 Star3%
4.06 / 5 based on 3,229 Reviews


Your Eyes Can't Keep A Secret...They're The First To Show Signs Of Age & Stress. It's Potent! Eye Cream Fades Dark Circles & Helps Smooth Fine Lines For Brighter, Younger-looking Eyes. Contains A Peptide Complex Known To Help Restore Elasticity & Firmness, A Blend Of Hydrating Botanical Extracts And Loquat Extract, Known To Help Protect The Skin From Free Radical Damage.

Pairs Perfectly With Concealer
Great For Daily Use


Aqua (Water), Ethylene/Acrylic Acid Copolymer, Butylene Glycol, Glycerin, Propylene Glycol Dicaprylate/Dicaprate, Squalane, Caprylic/Capric Triglyceride, Steareth21, Linum Usitatissimum (Linseed) Seed Extract, Phenoxyethanol, Stearalkonium Hectorite, Cetyl Alcohol, Stearyl Alcohol, Hexyldecanol, Steareth2, Glyceryl Hydroxystearate, Sodium Polyacrylate, Alcohol, Caprylyl Glycol, Palmitic Acid, Stearic Acid, Dimethicone, Propylene Carbonate, Tocopheryl Acetate, Avena Sativa (Oat) Kernel Extract, Althaea Officinalis Root Extract, Prunus Amygdalus Dulcis (Sweet Almond) Fruit Extract, Hesperidin Methyl Chalcone, Glyceryl Acrylate/Acrylic Acid Copolymer, Acrylates/C1030 Alkyl Acrylate Crosspolymer, Tetrasodium Edta, Steareth20, Tromethamine, Ci 77891 (Titanium Dioxide), Sodium Hyaluronate, Theobroma Cacao (Cocoa) Extract, Pyrus Malus (Apple) Fruit Extract, Sanguisorba Officinalis Root Extract, Brassica Campestris (Rapeseed) Sterols, Xanthan Gum, Sodium Citrate, Potassium Sorbate, Chlorphenesin, Caprylic/Capric/Succinic Triglyceride, Dipeptide2, Tocopherol, Citric Acid, Eriobotrya Japonica Leaf Extract, Palmitoyl Tetrapeptide7, Plankton Extract. N° 06345/A

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Top Questions See all 268 Q&A

  • Does this eye cream really work and do its job? I have us...1 Answers
  • Is this a good eye cream for dry/senstivie skin?1 Answers
  • Who's tried this product is it worth picking up??1 Answers
Benefit Cosmetics It's Potent! Dark Circle Eye Cream
Benefit Cosmetics It's Potent! Dark Circle Eye Cream
Reviews (3229)
Q&A (106)
Media (73)
  • "I put my jar in the fridge before I go to bed and take it out the fridge and apply it and then when I wake up my dark circles are gone!" in 35 reviews
  • "A regular moisturizer will suffice...again...just my opinion....I do like how the benefit skin care products treat my skin." in 3 reviews
Nicole K.
9 reviews
Beauty Junkie Expert Level 1
Thiseye cream is very mositurizing and soothing, not greasy.  One of my favorite eye creams.  It seems to pack a lot in a small amount, yes it is potent :)
Melissa R.
Audley street , Great Yarmouth Norfolk
83 reviews
Beauty Junkie Expert Level 2
Feels lovely and not tacky once under eyes, feels lovely and smooth once apply and I noticed a difference after using a few times I felt like my eyes looks more awake and not as tired
Kirstie S.
18 reviews
Beauty Junkie Expert Level 1
For a high street brand, this eye cream is fantastic. It's hydrating and doesn't make my eyes puffy at all. The pot is so cute it looks lovely sitting on a dressing table.
Rosie L.
Gotham , Nottingham
111 reviews
Beauty Junkie Expert Level 2
LOVE this product! Made my eyes feel so hydrated and soft and plump. Had no harsh fragrances and I would love to buy it again. It's also easily accessible so that's handy!
Eline V.
46 reviews
Beauty Junkie Expert Level 1
When i buy this products i was excepticall cause i never seign before but was pleaseant shopping cause my eye are better and have nice price good quality and nice bottle.
Amy W.
15 reviews
Review for: Benefit It's Potent! Eye Cream more...
Good eye cream, but very pricey. Not sure I would bother. Impressed with the sample I got, but think I could finder a much cheaper substitute that does the same job.
Tina B.
Red Deer, Alberta
73 reviews
Beauty Junkie Expert Level 4
Review for: Benefit It's Potent! Eye Cream more...
I think its a little too potent... Burns my eyes a little 😭 so disappointed I really wanted to love this product as I love Benefit products and I am looking for a nice eye cream.
Elle M.
Spennymoor, Spennymoor
348 reviews
Beauty Junkie Expert Level 4
Love love love this eyecream. It was one of the first skin care products i tried by benefit as ive always used thier cosmetics. It reduces puffyness hydrates and feels cooling love it x
Paula M.
11 reviews
I got this as a sample and was keen to try. It smells lovely. I think it’s too thick and as a result I applied too much and it hurt my eyes.
Mikhaila Didrei S.
Lucena City,Quezon
26 reviews
Beauty Junkie Expert Level 1
I was quite amazed by how this product can really lighten your dark under eyes and dark circles. It also lessens the puffiness of the eyes. It does not show quick results but wait for 2-3 weeks i guess and you'll see your dark under eyes lightens up.
Alesia T.
201 reviews
Wellness Guru Expert Level 3
How often do you use your ITS POTENT eye cream?
Jessica F.
132 reviews
Wellness Guru Expert Level 2
I've heard great things abt Benefit brands but is this one good for sensitive skin under the eyes, dark circle and lines ? I want to try a sample of it or half bottle - where can I get it?
Carolina P.
Gilbert, AZ
141 reviews
Wellness Guru Expert Level 1
Is this product worth the price? Does it really improve the eyes?
Christina G.
Leamington, ID
127 reviews
I've always had luck with Benefit products and I've wanted to try this one in particular. Does it actually produce results for under-eye circles or is it just another eye cream?
Tonia H.
271 reviews
Wellness Guru Expert Level 2
I need a good anti aging, hydrating, fine line reducing, and dark circle diminishing eye cream. I read too many reviews on sephora that this stuff burned, or wasn't effective at all. Any thoughts?

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