Benefit Cosmetics It's Potent! Dark Circle Eye Cream
3 varieties available

Benefit Cosmetics It's Potent! Dark Circle Eye Cream


4.0 out of 5 stars
  • 5 Stars45%
  • 4 Stars28%
  • 3 Stars17%
  • 2 Stars7%
  • 1 Star3%
4.06 / 5 based on 3,229 Reviews


Your Eyes Can't Keep A Secret...They're The First To Show Signs Of Age & Stress. It's Potent! Eye Cream Fades Dark Circles & Helps Smooth Fine Lines For Brighter, Younger-looking Eyes. Contains A Peptide Complex Known To Help Restore Elasticity & Firmness, A Blend Of Hydrating Botanical Extracts And Loquat Extract, Known To Help Protect The Skin From Free Radical Damage.

Pairs Perfectly With Concealer
Great For Daily Use


Aqua (Water), Ethylene/Acrylic Acid Copolymer, Butylene Glycol, Glycerin, Propylene Glycol Dicaprylate/Dicaprate, Squalane, Caprylic/Capric Triglyceride, Steareth21, Linum Usitatissimum (Linseed) Seed Extract, Phenoxyethanol, Stearalkonium Hectorite, Cetyl Alcohol, Stearyl Alcohol, Hexyldecanol, Steareth2, Glyceryl Hydroxystearate, Sodium Polyacrylate, Alcohol, Caprylyl Glycol, Palmitic Acid, Stearic Acid, Dimethicone, Propylene Carbonate, Tocopheryl Acetate, Avena Sativa (Oat) Kernel Extract, Althaea Officinalis Root Extract, Prunus Amygdalus Dulcis (Sweet Almond) Fruit Extract, Hesperidin Methyl Chalcone, Glyceryl Acrylate/Acrylic Acid Copolymer, Acrylates/C1030 Alkyl Acrylate Crosspolymer, Tetrasodium Edta, Steareth20, Tromethamine, Ci 77891 (Titanium Dioxide), Sodium Hyaluronate, Theobroma Cacao (Cocoa) Extract, Pyrus Malus (Apple) Fruit Extract, Sanguisorba Officinalis Root Extract, Brassica Campestris (Rapeseed) Sterols, Xanthan Gum, Sodium Citrate, Potassium Sorbate, Chlorphenesin, Caprylic/Capric/Succinic Triglyceride, Dipeptide2, Tocopherol, Citric Acid, Eriobotrya Japonica Leaf Extract, Palmitoyl Tetrapeptide7, Plankton Extract. N° 06345/A

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Top Questions See all 268 Q&A

  • Does this eye cream really work and do its job? I have us...1 Answers
  • Is this a good eye cream for dry/senstivie skin?1 Answers
  • Who's tried this product is it worth picking up??1 Answers
Benefit Cosmetics It's Potent! Dark Circle Eye Cream
Benefit Cosmetics It's Potent! Dark Circle Eye Cream
Reviews (3229)
Q&A (106)
Media (73)
  • "I put my jar in the fridge before I go to bed and take it out the fridge and apply it and then when I wake up my dark circles are gone!" in 35 reviews
  • "A regular moisturizer will suffice...again...just my opinion....I do like how the benefit skin care products treat my skin." in 3 reviews
Emma May K.
26 reviews
Beauty Junkie Expert Level 1
I find that this nourishes the skin around my eyes and the next day I notice that they look brighter and just look nicer, it is a little bit pricey but it does what it is intended to do 
Marga P.
23 reviews
Beauty Junkie Expert Level 1
at first i love this product but as i started to use it more and more I noticed little bumps on the skin around my eyes. This cream was to heavy for my skin and I now use other normal moisturisers to try and counteract the damage that this cream has done
Rachael H.
Yeovil, Somerset
13 reviews
Beauty Junkie Expert Level 1
This eye cream feels so nice thick and luxurious also cooling on the skin but not so thick it feels cakey under make up. Although I can't say it completely helps with my dark under eyes 
Sera-Jaine R.
Tilbury, Essex
7 reviews
Beauty Junkie Expert Level 1
I love this product so much I use it every night before bed it leaves you waking up with hardly any dark circles it smells incredible and goes on so smooth would recommend to anyone.
Vanessa N.
50 reviews
Beauty Junkie Expert Level 1
I feel like this product didn't really do anything for my under eyes. It feels moisturising to the touch but when applied, it stung my eyes really badly and didn't do anything for me.
jenna s.
7 reviews
Review for: Benefit It's Potent! Eye Cream more...
I love this product. I noticed an improvement in my dark circles and it was very gentle on my skin. I love the packaging of the product and it is worth he money. I will definitely be re purchasing this product.
Courtney B.
Tempe, AZ
31 reviews
Review for: Benefit It's Potent! Eye Cream more...
This is one of the thickest and creamiest eye creams ever! A great trick I learned was the put a thick layer under my eyes and let it sink in for a few minutes like an eye mask and it Makes my eyes sooo smooth!
13 reviews
Beauty Junkie Expert Level 1
Review for: Benefit Cosmetics It's Potent! Eye Cream 0.5 oz more...
A pretty good one, feels good and fresh in the skin. I am using it every morning and I have never been disappointed! But, it is not perfect, but I have pretty big dark circles so I guess it could be perfect if I had a little less...
Emanuela B.
2 reviews
Great!!!!!!!! I love this product. It really helps my buffy eyes in the morning. I highly recomented, for all skin types. ❤ Too Faced Shadow Insurance Anti-Crease Eye Shadow Primer️
salwa d.
17 reviews
Beauty Junkie Expert Level 1
Creme tres cconfortabl ideal pour les ridules sous l oeil, les ridules sont visiblement estompees apres plusieures utilisation , sa hydrate bien la peau Le packaging est tres joli
Alesia T.
201 reviews
Wellness Guru Expert Level 3
How often do you use your ITS POTENT eye cream?
Jessica F.
132 reviews
Wellness Guru Expert Level 2
I've heard great things abt Benefit brands but is this one good for sensitive skin under the eyes, dark circle and lines ? I want to try a sample of it or half bottle - where can I get it?
Carolina P.
Gilbert, AZ
141 reviews
Wellness Guru Expert Level 1
Is this product worth the price? Does it really improve the eyes?
Christina G.
Leamington, ID
127 reviews
I've always had luck with Benefit products and I've wanted to try this one in particular. Does it actually produce results for under-eye circles or is it just another eye cream?
Tonia H.
271 reviews
Wellness Guru Expert Level 2
I need a good anti aging, hydrating, fine line reducing, and dark circle diminishing eye cream. I read too many reviews on sephora that this stuff burned, or wasn't effective at all. Any thoughts?

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