Benefit Cosmetics It's Potent! Dark Circle Eye Cream
3 varieties available

Benefit Cosmetics It's Potent! Dark Circle Eye Cream


4.0 out of 5 stars
  • 5 Stars45%
  • 4 Stars28%
  • 3 Stars17%
  • 2 Stars7%
  • 1 Star3%


Your Eyes Can't Keep A Secret...They're The First To Show Signs Of Age & Stress. It's Potent! Eye Cream Fades Dark Circles & Helps Smooth Fine Lines For Brighter, Younger-looking Eyes. Contains A Peptide Complex Known To Help Restore Elasticity & Firmness, A Blend Of Hydrating Botanical Extracts And Loquat Extract, Known To Help Protect The Skin From Free Radical Damage.

Pairs Perfectly With Concealer
Great For Daily Use


Aqua (Water), Ethylene/Acrylic Acid Copolymer, Butylene Glycol, Glycerin, Propylene Glycol Dicaprylate/Dicaprate, Squalane, Caprylic/Capric Triglyceride, Steareth21, Linum Usitatissimum (Linseed) Seed Extract, Phenoxyethanol, Stearalkonium Hectorite, Cetyl Alcohol, Stearyl Alcohol, Hexyldecanol, Steareth2, Glyceryl Hydroxystearate, Sodium Polyacrylate, Alcohol, Caprylyl Glycol, Palmitic Acid, Stearic Acid, Dimethicone, Propylene Carbonate, Tocopheryl Acetate, Avena Sativa (Oat) Kernel Extract, Althaea Officinalis Root Extract, Prunus Amygdalus Dulcis (Sweet Almond) Fruit Extract, Hesperidin Methyl Chalcone, Glyceryl Acrylate/Acrylic Acid Copolymer, Acrylates/C1030 Alkyl Acrylate Crosspolymer, Tetrasodium Edta, Steareth20, Tromethamine, Ci 77891 (Titanium Dioxide), Sodium Hyaluronate, Theobroma Cacao (Cocoa) Extract, Pyrus Malus (Apple) Fruit Extract, Sanguisorba Officinalis Root Extract, Brassica Campestris (Rapeseed) Sterols, Xanthan Gum, Sodium Citrate, Potassium Sorbate, Chlorphenesin, Caprylic/Capric/Succinic Triglyceride, Dipeptide2, Tocopherol, Citric Acid, Eriobotrya Japonica Leaf Extract, Palmitoyl Tetrapeptide7, Plankton Extract. N° 06345/A

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Top Questions See all 268 Q&A

  • Does this eye cream really work and do its job? I have us...1 Answers
  • Is this a good eye cream for dry/senstivie skin?1 Answers
  • Who's tried this product is it worth picking up??1 Answers
Benefit Cosmetics It's Potent! Dark Circle Eye Cream
Benefit Cosmetics It's Potent! Dark Circle Eye Cream
Reviews (3230)
Q&A (106)
Media (73)
  • "I put my jar in the fridge before I go to bed and take it out the fridge and apply it and then when I wake up my dark circles are gone!" in 35 reviews
  • "A regular moisturizer will suffice...again...just my opinion....I do like how the benefit skin care products treat my skin." in 3 reviews
Lauren P.
Overland Park, KS
100 reviews
Beauty Junkie Expert Level 3
I got a sample of this eye cream with a brand purchase in store and immediately fell in love. A little goes a long way and my eyes instantly feel more moisturized and look less puffy after use. I have pretty substantial bags under my eyes so this helps reduce the appearance of those and I end up looking much more awake. Definitely a great buy!
Katelyn O.
East Stroudsburg, PA
2827 reviews
Beauty Junkie Expert Level 5
There makeup products are the best and so are there few skincare products. This eyecream, hydrates by undereyes. I love it! I started off using a little samples jar of this, then after a couple of days off using it, and LOVING it, i went and bought the full jar
Annie N.
Prescott Vly, AZ
567 reviews
Beauty Junkie Expert Level 4
This product is what got me hooked on under eye treatment. It's light, fast absorbing and vet effective. Within a month you'll notice a huge improvement in the overall appearance of five lines and puffiness. My dark circles disappeared and I look more "awake"
Megan G.
South bend , In
118 reviews
Beauty Junkie Expert Level 4
Review for: Mini more...
I like the way it feels when I put it on but it has not really seem to “lighten” my dark circles at all. I got it as a free sample with the concealer I bought. I probably won’t purchase it but I will finish using it to see if by the end of the month it helps
Phoebe S.
Scituate, MA
24 reviews
Beauty Junkie Expert Level 1
Review for: Benefit It's Potent! Eye Cream more...
this is a very nice eye cream that did the job nicely. it was pretty effective in getting rid of dark circles. i bought this product after using some of my friends and was not disappointed however i have not used another eye cream before so i can’t say how this holds up in comparison to others
Janeigne N.
Peekskill , NY
1058 reviews
Beauty Junkie Expert Level 5
Review for: Benefit It's Potent! Eye Cream more...
Got this on sale at ulta and I’ve really been dipping into this every morning and before bed I really love how my under eyes look and it met all of my expectations I love the cute packaging! I highly recommend my under eyes look so healthy & rejuvenated !
Carolann C.
Wichita , KS
206 reviews
Beauty Junkie Expert Level 3
Review for: Benefit It's Potent! Eye Cream more...
This is such a great eye cream for all ages and skin types. Unscented, meant for depuffing and brightening of the under eye area. Very gentle and soothing. I would just be wary this it is not an anti aging eye cream. It doesn't advertise to be, either.
Mandi L.
Kansas City , MO
27 reviews
Beauty Junkie Expert Level 1
Review for: Benefit It's Potent! Eye Cream more...
Benefit Cosmetics It's Potent! Dark Circle Eye Cream ; this eye cream is amazing. First off it brightens so well that even on my worst days I have bright and awake eyes. Second it smells amazing, just like the whole line. Third it leaves a tingle feeling where you put it under the eye.
Maggie E.
Oakley , CA
42 reviews
Beauty Junkie Expert Level 1
Review for: Mini more...
This product is amazing. I’m a college student so I’m awake at all hours of the night studying and this is my secret to looking good in the mornings. Totally worth it!
Lilee H.
Albuquerque, NM
49 reviews
Beauty Junkie Expert Level 1
I haven’t used it long enough to see any real results but I love how gentle and soft this under eye cream is! It’s not very fragrant either, which I like for face products. Will have to give it some more time to see results but so far I like it!
Alesia T.
201 reviews
Wellness Guru Expert Level 3
How often do you use your ITS POTENT eye cream?
Jessica F.
132 reviews
Wellness Guru Expert Level 2
I've heard great things abt Benefit brands but is this one good for sensitive skin under the eyes, dark circle and lines ? I want to try a sample of it or half bottle - where can I get it?
Carolina P.
Gilbert, AZ
141 reviews
Wellness Guru Expert Level 1
Is this product worth the price? Does it really improve the eyes?
Christina G.
Leamington, ID
127 reviews
I've always had luck with Benefit products and I've wanted to try this one in particular. Does it actually produce results for under-eye circles or is it just another eye cream?
Tonia H.
271 reviews
Wellness Guru Expert Level 2
I need a good anti aging, hydrating, fine line reducing, and dark circle diminishing eye cream. I read too many reviews on sephora that this stuff burned, or wasn't effective at all. Any thoughts?

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