Benefit Cosmetics It's Potent! Dark Circle Eye Cream
3 varieties available

Benefit Cosmetics It's Potent! Dark Circle Eye Cream


4.0 out of 5 stars
  • 5 Stars45%
  • 4 Stars28%
  • 3 Stars17%
  • 2 Stars7%
  • 1 Star3%
4.06 / 5 based on 3,228 Reviews


Your Eyes Can't Keep A Secret...They're The First To Show Signs Of Age & Stress. It's Potent! Eye Cream Fades Dark Circles & Helps Smooth Fine Lines For Brighter, Younger-looking Eyes. Contains A Peptide Complex Known To Help Restore Elasticity & Firmness, A Blend Of Hydrating Botanical Extracts And Loquat Extract, Known To Help Protect The Skin From Free Radical Damage.

Pairs Perfectly With Concealer
Great For Daily Use


Aqua (Water), Ethylene/Acrylic Acid Copolymer, Butylene Glycol, Glycerin, Propylene Glycol Dicaprylate/Dicaprate, Squalane, Caprylic/Capric Triglyceride, Steareth21, Linum Usitatissimum (Linseed) Seed Extract, Phenoxyethanol, Stearalkonium Hectorite, Cetyl Alcohol, Stearyl Alcohol, Hexyldecanol, Steareth2, Glyceryl Hydroxystearate, Sodium Polyacrylate, Alcohol, Caprylyl Glycol, Palmitic Acid, Stearic Acid, Dimethicone, Propylene Carbonate, Tocopheryl Acetate, Avena Sativa (Oat) Kernel Extract, Althaea Officinalis Root Extract, Prunus Amygdalus Dulcis (Sweet Almond) Fruit Extract, Hesperidin Methyl Chalcone, Glyceryl Acrylate/Acrylic Acid Copolymer, Acrylates/C1030 Alkyl Acrylate Crosspolymer, Tetrasodium Edta, Steareth20, Tromethamine, Ci 77891 (Titanium Dioxide), Sodium Hyaluronate, Theobroma Cacao (Cocoa) Extract, Pyrus Malus (Apple) Fruit Extract, Sanguisorba Officinalis Root Extract, Brassica Campestris (Rapeseed) Sterols, Xanthan Gum, Sodium Citrate, Potassium Sorbate, Chlorphenesin, Caprylic/Capric/Succinic Triglyceride, Dipeptide2, Tocopherol, Citric Acid, Eriobotrya Japonica Leaf Extract, Palmitoyl Tetrapeptide7, Plankton Extract. N° 06345/A

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Top Questions See all 268 Q&A

  • Does this eye cream really work and do its job? I have us...1 Answers
  • Is this a good eye cream for dry/senstivie skin?1 Answers
  • Who's tried this product is it worth picking up??1 Answers
Benefit Cosmetics It's Potent! Dark Circle Eye Cream
Benefit Cosmetics It's Potent! Dark Circle Eye Cream
Reviews (3228)
Q&A (106)
Media (73)
  • "I put my jar in the fridge before I go to bed and take it out the fridge and apply it and then when I wake up my dark circles are gone!" in 35 reviews
  • "A regular moisturizer will suffice...again...just my opinion....I do like how the benefit skin care products treat my skin." in 3 reviews
Anna H.
22 reviews
Beauty Junkie Expert Level 1
Even though I love Benefit as a whole I don't know about this particular product. It stung my sensitive eyes area a little bit. And for the price you might want to try something else if you have sensitive skin.
Daniella S.
Langwith , Mansfield
39 reviews
Beauty Junkie Expert Level 1
This cream is super light and smells so fresh! I wear this to bed and it helps my skin fresh for when I wake up and prep my skin for my make up. I have used this so much and still use t in my night time routine
Amber Q.
Hessle Road, Hull
157 reviews
Beauty Junkie Expert Level 3
I don't really use eye creams so I'm not a huge expert but for me this one works really well. I use it at night and in a morning and it stops under my eyes from feeling dry and stops them from looking tired in the morning.
Uma S.
49 reviews
Beauty Junkie Expert Level 1
I love this product and I would recommend this product to anyone who is looking for a way to get rid of dark circles !! It leaves my eyes feeling fresh and moisturises so well! I love this product especially for the price
Katie M.
28 reviews
Beauty Junkie Expert Level 1
Review for: Benefit Cosmetics It's Potent! Eye Cream 0.5 oz more...
it definitely faded and helped with my undereye circles, I brought this at a benifit beauty bar and it worked so great and it makes my undereye so hydrated so in love with this I would recommend it to everyone
Sofi W.
21 reviews
Beauty Junkie Expert Level 1
This eye cream is one of my holy grails and a must for my nightly routine. I put it on before I go to bed and wake up feeling rejuvenated and fresh. It has 100% gotten rid of my dark circles, truley amazing!
abbi H.
16 reviews
Beauty Junkie Expert Level 1
Review for: Mini more...
Really good product. Does reduce puffiness and dark circles but runs out quick and stings eyes if the cream gets into the eyes. Would recommend but need to be carful when using. Would buy the eye cream again
Sarah H.
24 reviews
Beauty Junkie Expert Level 1
Review for: Benefit It's Potent! Eye Cream more...
I love this product I literally use this every week it’s so good my cousin introduced it to me I haven’t stopped using it since the packaging is so cute I love it so picture worthy I really love this product
Chloe S.
43 reviews
Beauty Junkie Expert Level 1
Great product, reduced puffy ness and made eyes feels great, it met my expectation as a first user and would defiantly use it again. It was so gentle on the skin and I would defiantly recommend it to others.
Jade F.
56 reviews
Beauty Junkie Expert Level 1
This eye cream has helped my under eyes dramatically, it has made my skin bright again, however it is quite pricey but it is so worth the buy!! I will definitely be buying again! I bought from Beauty bay! 🌸
Alesia T.
201 reviews
Wellness Guru Expert Level 3
How often do you use your ITS POTENT eye cream?
Jessica F.
132 reviews
Wellness Guru Expert Level 2
I've heard great things abt Benefit brands but is this one good for sensitive skin under the eyes, dark circle and lines ? I want to try a sample of it or half bottle - where can I get it?
Carolina P.
Gilbert, AZ
141 reviews
Wellness Guru Expert Level 1
Is this product worth the price? Does it really improve the eyes?
Christina G.
Leamington, ID
127 reviews
I've always had luck with Benefit products and I've wanted to try this one in particular. Does it actually produce results for under-eye circles or is it just another eye cream?
Tonia H.
271 reviews
Wellness Guru Expert Level 2
I need a good anti aging, hydrating, fine line reducing, and dark circle diminishing eye cream. I read too many reviews on sephora that this stuff burned, or wasn't effective at all. Any thoughts?

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