I absolutely love this highlighter! The formula is really nice & it creates a gorgeous subtle shimmery glow! It's very quick-drying, stays put for hours, & doesn't smear or smudge. It's easy to apply with a finger (dab a small amount on quickly) or use a stippling brush. I prefer to use it on my upper cheek bones & sometimes also apply a small amount to brow bones. It is definitely worth the price, you really only need to use a small amount so it lasts a long time!