I got this because of bare Minerals' reputable brand. I liked this tinted moisturizer quite a bit, even for my dark skin which is notoriously difficult to find a perfect match for. The tinted moisturizer was light, with light coverage, and most of all provided a natural and dewy look. I got good feedback from friends on this, in that it gave me a healthy dewy look without too much shine. I even wore it to work out and it didn't budge! Very minimal transfer even with a bunch of sweating and heat. I was definitely impressed.