(After reading the ingredients, this seems to be just a pink sugar cube. It's sugar and palm oil with coloring in it. I won't be repurchasing it)
These have a soft texture to them. The flavor is kind of weird, it is kind of like a natural sweet earthy kind of flavor. I don't really like it. I bought them on sale for about $7. I wouldn't repurchase them. I also haven't felt any different taking them daily and I can't say long term yet.